subject: Character of Media in Society [print this page] Character of Media in Society Character of Media in Society
Media has a great importance in a society. Media keep us in touch and give information about recent hot issues in not only our country but also about the whole world. Media shows the culture and customs of a society. We can get knowledge about various aspects of a society through it. Media connects us to the whole world. If it is said that media is an only source of information and awareness at present age then it is not wrong. But the most important thing is the character of media weather it is good or bad. If media takes no compromise in any issue and gives equal importance to all the matters then is called good otherwise isolated character of media always produce fiasco. Media is a source to reveal the truth. Today, a plenty of responsibility inflicted upon media. Media alerts us about all kinds of even minute issues. But misfortunately today, media is tracked off from his right path. Media descript only those kinds of issues very largely which could gives them revenue even they give 24 hours transmit ion to these kinds of issues like affairs of celebrities. But they do not any concern about most important issues like Hurmat-e-Rasool (Pease Be Upon Him) and recently face book issue. It shows that the power of media is in the hands of the people of particular sector. Actually media is bonded at the cost of its benefits. An interesting thing which I considered necessary to share with you that would you ever listen that bomb had blast in front of beauty parlor or other these kinds of places although Taliban's generally dislike these kinds of places. No, I think you never listen about that. It is understandable that the bomb blasters are not Taliban's. There is other third party that targeted his goal and succeeds to initiate war among ourselves. If they are Taliban's then they would mostly target these kinds of places which are above mentioned. Actually they are not Taliban's and others try to defame them. The word "Taliban" derived from an Urdu word "Talib" which means "a seeker, a lover or an enquirer". Media plays first rank role to deprecate Taliban's without examine the truth. Actually Taliban's are natives of Afghanistan which are gathered by America in 1980's in the war against Russia and now Americans are anxious about Taliban's because now they are fighting for their liberty. Media should play their role to change the mind of people about Taliban's. Media should work for human rights and other imperative International issues like Kashmir and Philistine. It is the responsibility of media that to aware all the nations of the world that Indian Army violate human rights in Kashmir frequently. Also give coverage to the issue of hundred's unknown graves. Surprisingly till now, media did not take any concern about that all time important issue. Also UNO did not show any appreciable performance about that issue till now. I am sure that this United Nations Organization is only for non-Muslims nations not for Muslim nations. Muslim nations should promote their only one major organization i-e. OIC (Organization Islamic Corporation). Today aplenty of news channels are opened and a race broke out between them. Every channel tries to become superior to others through telecast different kinds of news. It is my request to the broad casters of the news channels that they must show the reality with responsibility and give similar kind of importance to all the news because media is a source of information also for the students and children. If the ideas or thinking of children and students are not been cleared then they became mentally paralyzed. Then future of country will be in danger end because they are the future of the country. Media play a great role in character building and the thinking of the students and children. Now, it is in the hand of media that what they do for young generation? They want to see pessimistic, dreary and gloomy generation or they want to see energetic, optimistic and truthful generation. In shortly, the character of media becomes very important in today's society. Media should promote all the news equally or should give all the news equal importance. Media should spread the message of peace and prosperity for all the peoples of the world.
