subject: 5 Success tips to building your own list [print this page] 5 Success tips to building your own list 5 Success tips to building your own list
We all know that e-mail marketing is the next big-thing in the world of hi-tech advertising and marketing. So how is it that you can build your own list and then promote your product? Some even go a step further by promoting their mails locally! That means language optimization is the key in sending local mails' amongst others. There is difference between building a list and then building it successfully. If you're really interested in having a solid e-mail list that actually works for you, here are some tips that will help you get exactly what you want from this:
Success Tip #1: Concentrate on the Source first (Your Website)
Without a proper website, you are nowhere. The first thing that interested' people do to check the authenticity of your product/offer is to have a look at your website. Beware though: Blogs are not websites. They are only a part of your credit building exercises. Therefore you need a website that works before you even think of building a list, leave alone starting to mail your customers! The website design should just not be all eye-candy but make sure it has working links before you start building the list.
In case you have an incomplete website, a wise thing for you would be to concentrate on completing it. People coming to your website only to find that it is incomplete or under construction is a complete turn-off for them always keep this in mind. A successful website translates to greater business as majority of the mail links you'll generate is through this by using more people to sign-up on your site!
Success Tip #2: What is your Product?
The first thing that most of us(the customers) would want to know that what is that you're selling/promoting and why should they take your product when there are others offering the same too! Therefore it is no secret that you need to search for your product's USP or unique selling point. If you can't find any, better still create it!
Success Tip #3: Landing Page
When a website is made nicely and it seems to attract people, the website is sure to generate huge business. The business that should come from your website is basically from the sign-up' box within your site. You can use fancy sign-up pop-ups but then, if the browser has an in-built pop-up blocker, you're done with it! Better idea to use a standard sign-up box in your website that works are a landing page for the same.
Success Tip #4: From SEO to SEM
To make your website work for you, you need to rank higher up on the SERPs and therefore you need to work on search engine optimization and marketing too! Using blogs, keyword optimization, etc. you can choose to make your page rank higher up on the SERPs.
Success Tip #5: What are Friends for?
The last and the best way to successfully build your own list by using your friends get them to help you by asking them to comment on your links, subscribe to your posts and a host of other activities! Use social networking to its full potential!
