subject: Wucheng Appliance Stores Show His New Look To Expand Market Share - Gome, Suning, Yongle - Hc [print this page] Suning Appliance stores Suning Appliance stores
3C + blond newly refurbished flagship store opened next door to the inn, Gome 81 South was renovated in the planning. "This renovation is the headquarters of the 20th anniversary celebration by GOME, Jinhua store opened August 1 anniversary of the South Dianqing introduced, considerable efforts." Gome Jinhua Branch General Manager of Miss Cheung said.
It is understood that a formal merger of Gome and Yongle, the States United States with more than 100 global CEOs from leading manufacturers signed a 20 billion yuan of the super-purchase orders, and that 20 billion yuan will be directly put to "the 20th anniversary celebration of the U.S. Promotions Benefit" activities, its products, including TVs, air conditioners, refrigerators, cell phones, computers, digital products, small appliances and all other popular products.
According to Miss Cheung introduced on August 1, Gome stores in Southern opened the renovated, state program under the U.S. headquarters of 500 million special machine resources with the local talk about the next 500 million will be put in special machine Jinhua market resources will reach 10 million yuan, in addition to more than 100 million yuan during the event gift, we have to realize benefits.
According to reports, the country huge amounts of U.S. 20,000,000,000 yuan purchase the support of a large one, as the advantage of Jinhua Gome TV category, would be preferential price faiths.
"The purpose of renovation market by the end of consumption according to the characteristics of Jinhua, adjust the layout of existing brands, introduce competitive brands and the expansion of existing strengths and brands of booth area." Miss Cheung said the company will introduce include Sharp LCD TV cabinet full range of products and Siemens products, including high-end brand, a series of high-end market Wucheng. Sharp LCD TV is a consistent high-end product sales in all first-tier cities account for the largest share of the entire store. To buy packages of, pay attention to product performance is an important energy consumption trends.
With Jinhua Guo 3C products over the years the United States attention and investment, 3C products in the store's share is growing. Miss Cheung, general manager of that store refurbishment and Suning opened blond, like the country the United States during the event also focused on the part of the promotion 3C products. It is understood that Gome's mobile products have reached a cooperation with China Mobile, will include the world's first marketing several products including the Nokia N6085. In addition, Microsoft also signed a strategic cooperation agreement, Microsoft's product will soon be landing in Jinhua.
Industry believes that the fierce competition in the appliance market, Jinhua, all businesses are trying to expand market share. The face of home appliances sales situation more and more limited room for growth, upgrade the existing brand layout, open up new markets has become the choice of public business.