subject: Brand Building With Briefcases And Attaches [print this page] When giving briefcases and attaches to your clients}, make sure you have yourself covered. Here are some things when choosing briefcases and attaches for your clients:
Find the best material. Leather is, of course, the best for briefcases, but with the wide range of choices, you need not limit yourself to leather. Consider your recipients preferences: if they are the fierce animal-activist type, you might want to go with the faux leather designs. Some PVC models are as good as the genuine leather versions and are not as dear.
Think durability. Durable briefcases and attaches will be used longer and mean longer exposure for your brand. Giving away quality gifts that last a lifetime leaves a good impression on your customers. It means your company is not the kind that will settle for less.
Consider the needs of your recipients. Some briefcases and attaches available come with sufficient padding to protect laptops, a feature that is highly appreciated by people who are on the go. On the other hand, female executives who want to show off their fashionable side would like briefcases and attaches that they can use in the office but will still look good on them in an after-office party.
Dont be afraid of color. A red briefcase is sure to stand out in a sea of black and brown briefcases. It is avant-garde and is a sure way to get peoples attention. Such a move means your company is not afraid to experiment or try something new, an attitude that is good to have in an unpredictable business climate.
Go with designer briefcases and attaches if your budget allows it. Your choice of briefcase and attaches speaks so much of how you value your clients. If your company sends corporate gifts only at the end of a year, such gifts, no matter how expensive, are worth the investment.
