subject: Three Different Operators Focused New Year Valentine's Day Marketing Promotion - Operators, New [print this page] Family phone free, roaming charges dropped recharge would send oil and rice and other carriers Tet Offensive had been the mainstream, however, times had changed, the eve of Spring Festival 2010, replacing the traditional marketing initiatives is to issue prepaid card to send MMS , Office of bundled packages Ji Song 3G Network cards, indicating that carriers are moving to get rid of "oil meters," cost-measure, but in terms of 3G era Marketing New rules. Chinese New Year promotional initiatives
different "Top-up would send oil and rice," which was the operator offensive portrayal of the Spring Festival over the years.
Once a year, the moving company just announced that users recharge would send oil and rice, and launched the "New Year Card", the hot topic nationwide 0.18 yuan. Immediately, the local Unicom Companies that launched stored Huafei'll buy movie tickets, salad, rice, bicycles, and "0.16 yuan / minute to attack the country."
Recently, this reporter was informed that a China Telecom "For launching the" Double Promotion "notice," China Telecom before the Chinese New Year promotional initiatives and very different.
The "notice" that, in order to further enhance the mobile service revenue share and market competitiveness, full use of Chinese New Year and Valentine's Day holiday marketing opportunity, and vigorously promote the spring sales season, the company decided to launch "Double Promotion" activities, the main focus "My e-home" and "Tianyi No. 189 couples booking activities."
Beijing, for example, the main focus on Beijing 2G mobile marketing, recently issued a new round of global communications for stored Huafei Mobile Activities, the minimum can be stored 220 per phone.
Beijing Unicom broadband fuss over the New Year go through home broadband 2Mb package for six months, a year or two years service, will receive the Oil Poor quality fuel card or shopping card. 2Mb Broadband package for half a year: Buy 5 get half of half, sending the value of 100 fuel card or shopping card; 2Mb Broadband package 1 year: Buy 10 months get 2 months, sending the value of 100 fuel card or shopping card; 2Mb Broadband package for 2 years: Buy 19 months get 5 months, sending the value of 200 fuel card or shopping card.
Beijing Telecom is the Mood for more, especially aimed at Chinese New Year SMS and MMS and other essential communication tools, such as Beijing Telecom has announced that February 1 to February 28, Beijing CDMA Users only need to send over 10 MMS (open content), will receive 10 per prepaid card. Send 8-106592237 (0.5 yuan / section), can receive the blessing of Beijing Telecom carefully prepared text. At the same time, the user received the first message of each blessing shall be lucky Chinese characters, as long as the collection to the "Tiger", "Year", "new", "Spring" of the two can be five yuan prepaid card, collect three were 10 per prepaid card, four were collected 20 yuan prepaid card.
Focus on Valentine's Day Marketing
The first month this year the Spring Festival is also Valentine's Day, all operators are also harder to promote "3G Valentine's communication tools." Beijing Telecom announced that users now until February 10 Lunar New Year period may order the designated ring tones, if on February 10 to February 14 order specified period romantic ring tones, can also participate in the lottery.
Beijing Telecom has announced the launch of a cellular wireless card, that is text, sound, pictures, video integrated into one, and by phone directly.
Beijing Mobile will jointly launch mobile phone credit card business Consumer 600, the user mobile phone wallet card shopping, do not change the user's mobile terminal, only need to replace a mobile wallet dedicated RFID-SIM card.
Interestingly, Beijing Telecom has also announced a couple of paragraph 189 number. Even the number of such couples are 189 paragraphs, divided into "ordinary couple with" and the special choice for the user, "Love your password checkmark" two. "Common couple even number" is linked at the end of two numbers, such as 18910207610, and 18910207611, ie a couple with numbers. "Love your password pigeon" is clever homonym with the tail number, convey the deep love.
