subject: Central Air Conditioning Manufacturers Are Seeking New Competitive Advantages - Central Air [print this page] Channel Recommended: surmount HVAC help in the reconstruction business
Because cool summer weather and the domestic poor rainfall, the threshold energy efficiency upgrades and other reasons, Air-conditioner in 2008 growth is slowing down, but Central air conditioning Did not seem to be affected, not only sales of major brands abroad a new high, and the joint venture Cooperation To expand the production base turns large staged action, central air conditioner market has become Zhongxingpengyue the "treasure land."
Learned from Chigo air conditioning, central air conditioning with this good Chigo products, perfect design and high quality service, not only to consolidate its market dominance of small units, and large projects in operation and also made a large unit sales the rapid development, so far, large commercial aircraft Chi high school record of 500% year on year sales of high growth. In Hebei, Jiangsu and have delivered a large number of medium and large central air-conditioning projects, such as air conditioning Ningde nuclear power plant project, Wuxi TV air-conditioning works.
Addition, Gree side was informed that this year the central air-conditioning business more than doubled year on year growth.
According to statistics, the domestic central air-conditioning sales in 2007 reached 28 billion yuan, the current high market demand is still increasing, 2010 is expected to reach 35 billion to 40 billion yuan. Profits in the domestic air-conditioning the context of the increasingly meager profit margin more than 2 percent of the central air conditioning air conditioning market has attracted major foreign companies vying to Denver.
Beauty and the Carrier has signed an agreement to establish joint venture to produce light commercial aircraft; Zhi Gao is obvious given the resources of the central air conditioning tilt, group deputy chairman, was appointed Hang Jiang Lei Commercial Air Conditioning General manager, full helm commercial air conditioning, in Jiujiang, Jiangxi, Anhui Wuhu Xin Tian two central air conditioner production bases, with headquarters in Nanhai, Guangdong Zhi Gao business constitutes a large headquarters and become determined to further establish the high institute central air-conditioning technology and the advantages of products ; Haier on June 25 launched in Beijing in the first section of the central air conditioning, power play, "green" brand; the South Korean company Samsung is brewing in a few years starting to get central air conditioning.
The traditional advantage of the domestic central air-conditioning in the "ceiling plane," " Air hose Machine "and other small units, rather screw machines, multi-machine line and other projects in the mainframe once dominated by foreign brands, but with the rapid rise of domestic brands, the situation has been broken.
Chigo minicomputer central air superiority for the consolidation of recent years, rapid development of large-scale unit of this marketing concept, successfully implemented product structure, not only in large-scale projects in the frequent domestic championship, but the wind in the raw water of overseas markets onwards, and gradually established in large central air conditioning, large projects sales of comparative advantage.
The industry believe that, Carrier Selection and Toshiba co-intervention and more competition in the online market, McQuay selection and Emerson Climate Technologies, co-production of digital multi-line vortex, and the domestic brands Pescod, beauty, etc. in this area hair force, suggesting that the central air conditioning in the future large-scale projects will be more intense the competition.
