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subject: Getting The Absolute Most Out Of Your Youtube Efforts With Video Optimization [print this page]


Did you know that YouTube is one of the most popular websites in the world? People watch more than 2 billion videos every day. Maryland businesses, take advantage of what YouTube has to offer to drive more traffic to your website.

Its worth noting that YouTube videos have the ability to rank well, sometimes above the first displayed organic search resultsthis is true for even the most competitive keywords. Many companies are not taking advantage of the huge potential of video marketing. Videos, YouTube videos especially are one of the easiest ways to break into highly competitive or top search results. Let a Maryland SEO company walk you through he basics of YouTube optimizationwith some know how, youll be able to land a video in a top position.

Maryland SEO: YouTube Video Optimization Tips

Start by first filming your video. Its worth noting that the quality doesnt have to be 100% perfect, but it should be clear and not distracting, blurry, or of poor quality. A clear audio that syncs well is also key. Here are a few tips to creating a very effective and direct YouTube video. A Maryland SEO company can help you write your script, dialogue, and film your video if necessary, or you can take on the project yourself.

1.Use the best camera available your viewers will appreciate it. HD is best for a really clean, excellent quality video.

2.Prepare yourself before hand. A script or a dialogue is an excellent tool also useful when creating subtitles.

3.Publicize your videos and profile.

4.Allow users and visitors to make commentsyou want to encourage interaction and discussion between commenters.The more comments, the more traffic youll receive and the more likely you are to receive links.

Maryland SEO company YouTube optimization tips: Using the Correct Text

While search engine spiders cant read the actual content of your video, they do pull from related text for organization and indexing. Its up to you to optimize the surrounding text to clue them in. The best place to start is to make sure that all tags, descriptions, titles, and other information within your YouTube account profile is both keyword-rich and unique to the video. Take advantage of the amount of content allowed per video. Tagging and labeling your videos appropriately are a sure way visitors will be able to locate your video.

According to YouTube, the Following Factors Can Influence Your YouTube Videos Ranking

The number of views your channel receives

The number of times your video is shared

The number (and quality) of sites that host or link to your video

The ratings your video receives

The number of comments your video receives

The number of times your video was added to playlists

How youve tagged your video

The video description

The number of incoming links

The number of subscribers you have

The title of your video

How old your video is

Number of views

Your best bet to rank well for a YouTube video is to shoot in high quality, optimize all available fields (as per YouTubes search criteria) with keywords in consideration and wait for results. Have you optimized your YouTube videos for search engines?

by: Erica Ronchetti




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