subject: Things To Remember When Designing Logo For Your Wholesale Business [print this page] Business logos are important for all businesses but for wholesale businesses it becomes even more important, for the reason that business logos will be printed on all of your shipments and packages. In addition to that, business logos will be used in all kinds of advertisements and business communications that include emails, business letters, brochures or pamphlets. All in all, business logo is going to play a crucial role in building a strong brand for your wholesale company; therefore it should be unique, understandable, and eye catching. When designing a business logo for your wholesale business, you should make sure that it is not overly complicated, at the same time it shouldnt be as common as any other frequently used logos by other wholesalers or distributors. A business logo that looks unattractive or lacks in any of the above mentioned qualities, can turn out to be a big turn-off for both, you and your customers. Business logo is normally the first thing that sets your business apart from the rest. It helps your business in forming its own individuality.
Tips for designing wholesale business logos:
A business logo must be able to express the nature of your business, which means you need to make a logo out of images usually associated with trade suppliers. However, its not a requisite and an abstract image can be as effective as a meaningful one, given that the design and colors are striking in one way or another. Coming to the colors and design, it is basically a graphic designers job to design business logos but many entrepreneurs would like to play a part in designing a logo for their businesses (after all its them wholl have to live with that logo, and not designer). Therefore, you can come up with a rough sketch or basic requirements that the professional designer will follow while designing a logo for your Wholesale business. Since, it is a one-off expense and youll be using this logo for years to come, you should hire an accomplished artist instead of trying to save money by going for an amateur one. Trust the professional graphic designer when it comes to color selection, do not force a specific set of colors of your own liking. You should not be using too many different colors anyway, since the logo will be used on cartons and packages mostly in black and white colors. Once, the logo has been finalized, the first thing you should do is to register this logo with trademark department, to protect it from copyright infringements.
