subject: NIKE SPORTSWEAR Series 1 [print this page] NIKE SPORTSWEAR Series 1 NIKE SPORTSWEAR Series 1
on May 12, 2008, Nike after promoting 22 Chinese Participation Movement Association's competition equips, in Beijing eight had still conducted Nike the Sportswear series release conference. Presents brand-new Nike the Sportswear series takes root in Nike to sports' fervor, has carried on the improvement through the innovation science and technology to the classics design.
In order to congratulate that Nike designed in history the mountain peak time, Nike Sportswear has issued 8 model of classic products: Air Force 1, being in fashion jacket, AW 77th Lian Maoshan, Nike Dunk, Air Max 90, Eugene jackets, Cortez and NSW T-shirt. West the scene demonstration installment's element including a series of image bright profile short film, these short films is (Robert Wilson) as well as producer Noa tests the guest by renowned designer concurrently artist Robert Willson (Noah Khoshbin) to manufacture. They successfully Nike's design innovation, the movement strength and such as Sophia Butela (Sofia Boutella), Iwasaki enter I (Shingo Iwasaki) as well as nai nine Silvester (Nigel Sylvester) and so on athlete's vigor transform an unprecedented vision and the feeling experience.
Does one of for this issue contents, Nike chooses a name this series is Nike Sportswear, but this name already was promoted as early as in 1979. "Nike the Sportswear release conference by one unprecedented form, lets the people feel the sports and athlete's formidable strength earnestly."Nike whole world brand vice-president Lei Wo Edwards (Trevor Edwards) said especially that "we will concentrate the energy this product line which will make for the consumer Nike's sports tradition with the newest design innovation perfect to fuse in together. This series's extrusion to us is a huge turning point." Nike designs: Forever without limits will pursue remarkably The first Swoosh symbol appeared from 1972 in runway's that moment, Nike devoted the manufacture satisfies even surmounts each athlete demand the product. At that time athletic shoes only could use in jogging the movement, but these basketball fliers could not but, in has not bent under support's protection to carry on fully fills the basket.
Many outstanding Nike athletes, no matter on the runway in each kind of field, unfolds the excellent talent, the innovative spirit, as well as one kind is willing for the self-enhancement to pay all courages, is also precisely this makes them from other competitors blooming. For instance Prey side Prefontaine, McEnroe, Jordan, peaceful standard Tiger: Their physical quality with other people not different, but they actually may display the imagination fully, is engaged in the movement them to push to a new boundary. Nike clasp with these athletes, designs the product for them to meet their need. The Nike designer's inspiration is omnipresent. In order to design Nike Shox the technology, Nike engineer seeks for the inspiration from the automotive industry, and has studied automobile's suspension system. The designer and Junya the Watanabe cooperation, listens to him to the style original opinion.
Designer also with cane original vast or Futura cooperation, derives them to the cultural penetrating judgment. Each time the design ultimate objective is consistent: Makes the most remarkable product, brings the innovation and the inspiration for world all athletes, no matter in athletic field in life. Nike Sportswear series: Takes root in the movement, integrates the new technology Takes along near 40 year sports history until now from the establishment, Nike Sportswear takes root throughout the spirit which dares in Nike to challenge, makes every effort to make the surmounting expectation the product, and requests the designer to push to the movement product innovation technology the acme, integrates the new technology in the classics design, thus makes the most remarkable product to meet nowadays's each kind of need.
