subject: Article Marketing or Blogging? STUMPED? The Easiest FREE Traffic Strategy for Beginners [print this page] Article Marketing or Blogging? STUMPED? The Easiest FREE Traffic Strategy for Beginners
Is article marketing different than blogging? If so... HOW so? Which is an easier way to get free traffic, especially if I'm just getting started online? Or... are they essentially the same thing, and just have a different name? In this article we are going to take a quick and easy look at the primary difference between article marketing and blog building, and see which one, in my view, is preferable for those of you JUST getting your marketing mojo on..:-)
Curious to know more? Continue reading as we take a closer look below!
What is the BIGGEST difference between blogging and article marketing?
Very simple: Article marketing is a strategy that leverages OFF SITE content directories, article repositories most specifically... to submit and distribute your content around the web. Article directories, especially the bigger ones, have a lot of earned trust, and authority from the search engines... which means you can write and submit an article TODAY, and if you know what you're doing... can literally start getting massive amounts of traffic within your first 24 hours.
Blog building... especially on a new blog, works very differently. YOU have to earn trust and authority before your content starts to get indexed, ranked and favored by the search engines... and until that happens, your content really exists in a quantum no man's land... NOT getting the interest, or eyeballs in most likely deserves.
Ultimately, the two are complimentary strategies if implemented properly... but article marketing should be PRIORITIZED from jump, for the reasons above. Essentially, using your articles to make an IMMEDIATE impact is easy, and then you segue the readership you are cultivating with your content to your blog, where you work on building more intimate rapport and relationship with your readership. (which is a bit more difficult to do with article marketing... as it's a more impersonal environment by definition)
The truth?
Both are a critical part of MY online marketing strategy... and should be equally as important to you. But knowing which to use first... how, and when is important in building the blueprint for a big buck online business. (and the GOOD news is that they're both easy to start... and FREE to boot!)