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subject: SEO Firms from New Mexico : When you need th best [print this page]


SEO Firms from New Mexico : When you need th best

Our next few posts will dispel a number of SEO myths that have been plaguing our efforts to teach and educate America to have a transparent and clear understanding of what SEO is really all about. Additionally, let me also take a moment to encourage you to pick up the phone, and ask one of our search engine optimization experts about anything here, or anything else you might have heard regarding search engine optimization.

You should end your URL's in .html

Since when has this made any difference whatsoever in search engine optimization?

You can boost the Google Page Rank of your homepage for a targeted term by including that specific term in the anchor text' of internal links.

Testing now confirmed by SEOmoz found that the anchor texts of your home' links is largely ignored unfortunately. You can settle in on an anchor text of Home' or Real Estate Los Angeles'. Either way, the benefit if at all, will be minor in the greater SEO scheme of things.

It's important for your rankings that your homepage be updated constantly, and frequently

Another fallacy spread rampant around the internet without proof or reason. Funny thing about this one, is the lack of attention the people spreading it spend to examining how true it is. It's a real easy one to verify. Check some pages by searching their keyword and see if they rank well. From what we've noticed, there are plenty of stale home pages that rank just fine. If you are uncertain, ask one of our friendly search engine optimization specialists for advice and guidance and help.

Trading links helps boost Google Page Rank and your page position

This myth needs to be debunked more than the rest combined in my opinion. Link building is certainly a good idea, but has basically no impact on your page rank when done on a massive scale with totally irrelevant sites. Reciprocal links are of little value: they are easy for an algorithm to catch and to discount if the programming is done at all well, and we assure you, Google's is. Additionally, having your own version of the Yahoo directory on your site isn't helping your users, nor is it helping your SEO.

Linking out (such as to Google.com) to any site helps rankings.

If this was true, everyone would be number one on the search engine optimization scene. Unfortunately, this one is also not true in the SEO world. Unless perhaps you're holding all your Page Rank by not linking out at all in which case, that just looks strange and unnatural. It's the other way around, i.e. getting links to your site that's what makes the difference. If you need help, ask one of our search engine optimization experts how we can launch and start an SEO package, or a link building campaign that is right for you, and will help improve your page.




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