subject: City Search Seo Services For Small Businesses Looking For Max Exposure. [print this page] What is organic and natural Web optimization? This is a question that comes up a great deal. Simple. It's getting found on the search engines without paying the search engines for the placement, and keep getting found for a long, long time. But is this the right definition? No, this is not, but this is its greatest benefit and since my primary focus is always the benefit, I'd rather mention the benefits of organic SEO first.
Benefits of organic and natural optimization
More often then not People click on organically optimized internet sites than websites that pay to be at the top.
Anyone can pay to have their website come up 1st. You can simply pay one of the search engine companies like Google Bing or Yahoo! to get First position on search pages. Now, if search engines are meant to show results according to relevancy of the found pages, why do you need to pay for the placement? Hence, people don't usually trust web pages that pay to appear on search result pages - it means the content is so mediocre that you have to pay to be found. So they trust, hence click, links that appear naturally on the search result sites. If they emerge on their own, it means there is a bigger chance of finding the significant content there.
The search results are long-lasting
Organic SEO keeps your web page appearing on the search result internet pages for a long time since your web page gives the search engines like google and yahoo exactly what they want - relevancy. Relevancy is something you can't achieve by "tricks" or by having to pay for it. You can only be relevant by being relevant, and that means, continuously generating content that consumers want to locate and consume. As long as you ensure relevant contents, other internet websites link to you, and the search engines love your web page for that.
Organic SEO builds greater trust
Let's say you are regularly adding organic (read natural) content to your web site, it demonstrates you truly care for what you present on your site that indicates you take notice in your business and that further shows you are truly there to do business and haven't just produced a website on a whim. Organic and natural content also manifests the deep-rooted information of what you are involved in.
It's relatively cheaper as opposed to paid listings
Given that many web page owners are competing for the same spot at the same time, you often end up paying a lot to appear at a preferred spot on the search result pages. Take for instance the term "Logo Design". I read the bidding on Google AdWords often exceeds $thirty five per-click for this phrase. So, even if ten people click on the AdWords ad, the website owners end up paying $350. You can get 4-5 pages organically optimized for the same expression and continue appearing on the search result pages for a long time without having to pay for every single click.
