subject: The market of intelligent mobile is facing reshuffle [print this page] The market of intelligent mobile is facing reshuffle
When the Apple put out iPhone for the first time in 2007, Nokia jobs is the first mind share into the market share. But when the jobs again released earlier this month, four high-profile iPhone, Nokia has no original style.
From 2007 so far, more than 3 years, Nokia is irreparable potential of the landslide. Early may in the first quarter results released after the stock, Nokia in two weeks, fell about 20% of value, and $105 market capitalization of about $23 billion, Apple, compared to about $44 billion of Nokia's value is "a fraction.
Analysis international recently released data shows that, with the iPhone and based on the series product Android platform in China, plus other further camp pin terminal manufacturers some smart phone market, Smartphone to face new market reshuffle, Nokia Smartphone market in competition with other advantage is weakening, sales market share is dropped to below 30% for the first time.
From the second half of 2008, Nokia star product E71 began on various technology frequently, and can cover with the iPhone breath-taking E71, up to now, the price has dropped to below 2000 yuan, on the one hand, you have got to admire only Nokia has manufacturing "arcade" ability and the level, on the other hand, they don't have no regrets, E71 later, a new generation of stars products in where?
In E71, Nokia has launched E72 E63, etc. Series of products, in addition also N97, N97 mini and fashionable young people from the market, but this 5800, 58 is also issued by the end of 2008, "old" product, now, N97 and 58 is still an important branch of Nokia's profits, but also having slightly awkward situation.
Obviously, and take the phone in the iPhone rapid impact, Nokia to slow, and some "flat-footed. Apart from the iPhone, at present, besides Nokia, almost the entire first manufacturer to launch the Android products, despite a single manufacturer to contend with Nokia, but the Android products has become one of the cell phone market intelligence.
According to a market research company OVUM until 2009, statistics, in the third quarter, only two cell phone manufacturers in paragraph 4 of this cell phone, but only an Android quarterly, there are six cell phone manufacturers from 13, style of high-end MOTOROLA to cover all the huawei.
Since Nokia 2009 in the fourth quarter, published quarterly earnings after first loss, Nokia KangPeiKai CEO has on many occasions, Nokia table had realized the challenge from Nokia Smartphone in by the impact. But it seems so far, Nokia still fails to market and investors, it has been proved in Smartphone caught up.
Tim Renowned OVUM analyst told the first financial daily, Smartphone software and hardware performance is rapid ascension, however Nokia in the war seems to have relatively backward, performance, can see through comparison with rival okefenokee and the gap between.
Tim Renowned says, for example, based on the ARM of the Cortex A8 cell phone chips in early 2009 metaphase is already on the market, there are also many Smartphone adopts the high Snapdragon platform, but the flagship Nokia hardware performance obviously lagged behind rivals, Nokia, N900 only a product adopted a new generation of chips, including the high-end N97 Smartphone still USES is relatively backward hardware platform.
In addition, Nokia has been quite a long time release. On the market at present the highest resolution of 20, Nokia phone accounts for only a N900, namely. But N900 is still resistive panels instead of capacitance in the touch screen panel, big popular mobile time, let the disadvantages of Nokia be more obvious in touch.
