subject: The Best Products From Sony Ericsson [print this page] The Best Products From Sony Ericsson The Best Products From Sony Ericsson
The history of Sony Ericsson started in October 2001, when the Japanese company Sony and the Swedish corporation Ericsson decided to collaborate for the design and production of cellulars. The company has its headquarters in Sweden and London, UK. The research and development teams are not present only in the UK, but in Germany, Sweden, Japan, Pakistan, India and the US. PThe reason stated for this venture was to combine the consumer electronics expertise from Sony with the technological leadership in the communications sector from Ericsson. The consequence was that both companies ceased making their own mobile phones. Due to their policy and business strategy, by 2008, the company was the fifth largest manufacturer of cell phones in the world. Sony Ericsson comes after companies like Nokia, Samsung, Motorola and LG. Sony Ericsson's sales of products very much increased after the launch on the market of the Walkman and Cyner-shot series. Sony Ericsson's products include the following: mobile phones, mpbile music devices, wireless systems, wireless data devices, wireless voice devices and hi-tech accessories. The company's total profit of the overall sales reached the impressive figure of 73 million Euro in 2008. In July 2008, Sony Ericsson had 9,400 employees lead by Nelson Mozol (President), Anders Runevad (EVP) and Carl-Henric Svanberg (Chairman). Sony corporation has half of the company with the other half belonging to Ericsson AB. As we've already said, Sony Ericsson started being incredibly successful with Walkman and cyber-shot. In 2005, on March 1, the company came up with the K750i incorporating a 2 megapixel camera and W800i, its platform mate, which were the first Walkman cell phones ever produced. The great feature about this phone was the possibility to play 30 hours of music according to the user's will. In October 2005, P990 was launched, which made the first device relying on UIQ 3 technology. The other successful achievement that Sony Ericsson fulfilled was the Cyber-shot brand, launched in 2005 by the K750. This was one of the most popular Sony Ericsson phones. Back then, the memory card space was very new, which would explain the success. The difference between the Walkman and the Cyber-shot stands in the media viewing features and cameras which is higher in the Cyber-shot. There are five large categories of products developed by Sony Ericsson on the whole : the W Walkman series music phones, the Cyber-shot branded line of phones, the BRAVIA-branded line of phones, the UIQ smart phone line of mobiles, and the Xperia range of cellulars.
