subject: Business Planning- Ways to Develop Flourishing Business [print this page] Business Planning- Ways to Develop Flourishing Business
Business planning means all the steps one takes, by keeping in view the goals, policies and actions in order to make business grow and survive. Today's world is full of competitions and one has to have a definite plan in mind so that the business does not plunge in to loss. A successful business requires that one should keep the eyes open. Since, there are many competitors in this market, so the business men should know about the requirements of the consumer.
Once business has started, the business men should put in effort to set and achieve the goals and targets. Planning is the foremost step in keeping a business intact and moving. There are two types of business planning one is annual planning and second is day to day planning. In annual planning, a goal of whole years needs to be fixed. Since, business thrives on targets achieved, so one should try to meet the goals of business. The second is day to day planning in which daily targets are fixed and efforts are put in to achieve it.
Business planning is sub divided into following categories
Marketing planning It deals with marketing aspect of business planning. Under it a deep knowledge of the marketing trend needs to be understood.
Management planning- It deals with managing resources to get optimum results.
Financially and operational planning- Under this planning module finance and operational aspects needs to be undertaken.
Need of market especially customer is taken into consideration. Only those products yield profits which are in high demand. Since, other companies will also launch similar products. The products should be of superior quality as compared with other product present in market. Business planning requires scientific approach.
