subject: Are You Killing Your Email Marketing With These Mistakes? [print this page] Not all types of email marketing are beneficial. There are 4 factors that could potential kill your email marketing. By the end of this article, you would learn how to rectify your mistakes or even avoid them.
1.Mistake one is to issue emails which are likely to be construed to be spam. Spam is a problem which is reaching endemic proportions. As a result, your emails may never reach your potential customers or the emails may be deleted, without being read, by your potential customers.
a.To solve this problem, ensure your promotional emails are of suitable keyword density. Repeating your keywords too often can be considered as spam.
b.You can also download software that can help you assess if your email could be considered spam.
2.Mistake two is failure to follow up on promotional emails. In your promotional emails, you should share with your customers on how your products can solve their problems. Remember to sell soft, drop hints and testimonies.
3.Mistake three is not preparing themselves for an influx of customers after an email marketing effort. To accommodate the increased demand for your products and services, you should ensure your customers receive your service and product immediately, and help them resolve any problems they might have.
4.Mistake four is to not tailor an email marketing campaign to their specific target audience. Keep the theme of your email highly relevant to the product you are selling. By appealing to their specific needs, you can earn yourself more customers.
With this, you should have a better idea how to position yourself better in your email marketing campaign. I wish you all the best. For more knowledge on email marketing, you can read other articles Ive written, or download your free EBook on expanding your internet marketing business at my website.
