subject: Professional Analysis: After the Chinese goods are contradictory to the world - toys, market analysis - the toy industry [print this page] Professional Analysis: After the Chinese goods are contradictory to the world - toys, market analysis - the toy industry
Majority of suppliers in China was very contradictory. As more and more multinational corporations to increase procurement of goods on the occasion of China, which means Chinese goods can go through this channel streams of the world, but inversely proportional to the time orders and profits made in China How should what?
Over the direct procurement agents Now, the international retail giant began to cross the agents from their offices for the establishment of global sourcing has become a trend.
"China can not not do." One of Australia's largest discount chain Kmart's Commodity Director RobRuffolo excited to say that he has specially come to Shenzhen to attend the Global Resource Corporation's "Private Sourcing." Behalf by the agent before purchasing Kmart, has set up a procurement center in Shanghai.
Kmart who may or late. At present most of the large retail buyers have chosen to set up purchasing centers in China, or operating companies such as Wal-Mart, Home Depot, Carrefour, Sears (Sears's third-largest retailer) and so on.
RobRuffolo said he did not go to New York Toy Fair, but the selection of toys with China suppliers to meet. Australian business is now 90% of toys manufactured in China, China has become Kmart's supply base.
The world's largest office supplies retailer Staples manager Jiang Minhua the Ministry of Commerce said: "As long as set up purchasing offices in China, large retailers would opt for direct purchase, this is the trend."
Retail giant Wal-Mart back in over a decade ago put the procurement centers in Hong Kong, and made purchases directly to the manufacturer's slogan.
Set up purchasing offices in China, backed by the interests of direct procurement drive.
Direct purchase of the original driving force is cost savings. RobRuffolo told reporters, direct procurement is "Kmart headquarters of a very important strategy," so last year cost savings of 20% to 30%.
Industry frankly, the number of direct procurement cost savings and the establishment of a procurement team is difficult choices. It is understood that Wal-Mart moved into purchasing centers in Shenzhen and found that the Mainland professionals fail to meet requirements in the quality of foreign trade, had no choice but Employment in Hong Kong, Taiwanese people to work, so the cost is high. Buyers also need lots of manpower to monitor the suppliers, from product quality to delivery and the overall process of social responsibility, consistency. Therefore, the establishment of many large retailers in China sourcing office is a strategic choice based growth.
Supplier conflicts But China suppliers of large retailers, direct purchase orders rather contradictory. It also makes Wal-Mart had direct cooperation with the plant target difficult to achieve.
Toy suppliers, Shenzhen Hua Kun Wu Gu Industrial Development Co., the company chairman and remote control toys, mainly export Europe and the United States market, many international retailers took a fancy to his product. However, Wu has always been cautious attitude Valley.
Valley arms company's products are primarily through third-party importers or distributors of foreign retailers entering the terminal. In the United States, a dedicated sales company, they know the United States Wal-Mart, Target (Target large U.S. discount stores), Sears and other major retailers, various operating systems.
Another Wal-Mart stores into the U.S. also reflects the suppliers, they are the agents through Taiwan and the United States into the Wal-Mart, Wal-Mart has come before spoken to directly purchase, however, was rejected.
