subject: Twitter: Social Media for Business [print this page] Twitter: Social Media for Business Twitter: Social Media for Business
Twitter is a social website owned and operated by Twitter, Inc. Twitter is a form of social media that allows its users to communicate with 140 characters or less. It intends to answer the question, "What are you doing now?". While Twitter can be personally useful to keeping in touch with friends, businesses benefit from it also. This type of medium can be used to announce your company's latest updates and blog posts. Customer interaction, internal cooperation and group communication are tasks that can easily made possible through this social media.
According to Twitter, Inc. as of June 2010, there are around 65 million tweets that are posted every day or roughly 750 tweets being sent per second. Within this number of participants who are utilizing this kind of social media, entrepreneurs are of growing percentage. They use it for business by following industry leaders who post links to important resources. If you have your business online, you too can post questions for quick answers and you may answer others' questions. This can help you establish your expertise and credibility. Creating links to your website or blog is another way to make use of Twitter efficiently. Networking with like-minded people will also help you progress on this type of social interaction. Exchanging ideas and keeping up on the buzz in your related industries will lead to growth and development.
Twitter is being utilized by increasing number of companies for business. Market research, branding, highlighting from events or conferences are just some of the many activities that can be done via Twitter. Twitter does help them in their expansion that helps in creating new opportunities.
