subject: Five Steps to Selecting a Successful Band Name [print this page] Five Steps to Selecting a Successful Band Name
When the band I manage was looking for a band name we considered over 1,000 names and researched 10 of them before we landed on Black Velvet Deluxe. It isn't enough for the band members to just agree on a name.
The band name has to be unique and use-able in multiple situations. A little research on the front end will save you a lot of headaches on the back end.
1. Select five - seven names for consideration. Don't fall in love with any particular one because you may not be able to use it.
2. Make sure there isn't another band with that name. Not just locally, but globally. With the internet becoming such a dominant marketplace for buying and selling music you are now competing in an international market.
3. Check the availability of the name in social media - meaning as a MySpace, Facebook and Twitter account at least. Myspace is especially important since that's still dominated by musicians and venue.
4. Even if there isn't another band with the URL, make sure there isn't another company with the URL either. After all, a band is a business and you don't want to be confused with some other business. This is especially true when starting out. If a would-be fan types in your band name and lands on a website selling feather dusters they may think they got the name of your band wrong and give up looking for you.
5. Look at the logical abbreviations that will be made from your name and decide if you're OK with them. You know fans will abbreviate your name. Think about GnR (Guns N Roses) or The Crue (Motley Crue).
When you find a band name that clears all five hurdles, claim the name quickly. Register the URL, open a Myspace, Facebook and Twitter account. Even if you aren't ready to activate any of the accounts yo
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