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subject: Promotional Mailers Really Spark Interest [print this page]


There are times when everyday items around the office would be the best to use for promotional items. There's always appropriate time to use such things as promotional first aid kits, etc, but if you look around you'll see products used daily that would be great. All you have to do is print your business information and logo on them and they're ready for marketing purposes.

Whoever does the purchasing in your office has already purchased these daily use items, including packaging supplies, pens, pads and bags but they're plain in order to save a few cents or no one ever thought about using them as promotional tools for your company. If you were to start handing out these types of things to your customers you'd be creating a marketing tool that will remind them of your business after you leave.

Promotional mailers are unique in their own way because they are designed to travel to distant lands and they can really spark interest as to the contents of the package. Let's face it, people are nosey and if they are curious as to what might be in the package that you are shipping out, then they may just read your promotional envelope and go online and see what your business is all about.

Promotional mailers meet many people in their travels, and since you will probably have to mail things to different destinations each one will impact a different group of people. Promotional shipping supplies work really well for online businesses also, because when you run an online business you ship a lot and you have a website, so as long as you include your web address on the envelope you know that people far and wide will be able to get online and access your business.

All businesses need to consider using these types of items for their marketing plan, it's a very simple thing to do. The budget impact is minimal but the business generated will be well worth it.

by: Kris Ann




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