subject: Does Link Building Help A Website [print this page] Does Link Building Help A Website Does Link Building Help A Website
You may think linking to others selling the same products will not help you, but link building
to boost business is exactly the road you want to take. Riding the coattails of established businesses will get you to the top of the rankings faster and with less work on your end.
Exchanging links is not really difficult. There are many different ways you can get links, but you must understand what type of links you want before you begin the journey of link searching.
First, you only want to link to others who can help your rankings with the search engines. As their spiders crawl the internet search the web pages, they look for content, pictures, video, audio, and links. If these are random links that you paid for, they may not rank your site at all.
Well established sites are exactly what you should be focusing on. You can contact the webmaster and request a link exchange, you can hire an SEO company who specializes in getting quality, or you can do the leg work yourself by joining forums, participating in blogs, and let others know about your wonderful content and how great it would be to exchange links. Remember, the links you go after should not be in direct competition, but in your nice. For example, if you have an information website on herbal remedies, linking to a natural supplement website is not direct competition but it is in the same niche.
The one thing you want to avoid is the dreaded link farms. These are typically poorly ranked sites that will not help you in any way. The companies that offer these links offer guarantees of many links in days, weeks, or months, but they really do not do you any good if the search engines do not recognize them.
To get quality links you must start with a quality website. Because you are just starting out, it is important that established companies deem your web pages as good enough to be linked to them. It sounds like a battle, but just think of how many website are on the internet. If one turns you down there are millions of others.
Do not be discouraged if your link building plans are not working out the way you expected. It takes time or money, if you want to hire someone to handle the job. Either way, quality links will work in your favor while low ranking links will just take up space.
