subject: Viral Marketing}- 5 Methods to Drive Traffic and Make Your Marketing Go Viral [print this page] Viral Marketing}- 5 Methods to Drive Traffic and Make Your Marketing Go Viral
As web marketers, you can use viral tactics to market your newsletter, your internet site, your products, and services, practically anything you promote. And when someone clicks through the "submit" button on the squeeze page, you build your list and significantly increase the possibility to make a profit. The beauty of this technique is that, used effectively, the advertising is available for both the seller and for the use orpossible customer.
Even if you're simply getting one new subscriber or one sale a day, you can generate lots of hits just by viral marketing alone!
In the beginning, tell-a-friend was the one way that viral selling started. But nowadays viral marketing has gone from a marketing strategy to an art form. Here you will find five ways to make a successful viral marketing campaign.
Tell-A-Friend: This viral technique, also sometimes known as word-of-mouth advertising, is simple: You tell a friend about an ebook or a video course that you found on the web, your friend tells 2 of his friends, and they each tell two of their friends, and so on. It's a geometric progression that ultimately might supply hundreds or thousands of subscribers to your list. Also out in the marketplace are tell-a-friend software packages and scripts that will achieve this identical goal electronically.
Tell-a-friend marketing works because it is heard from a friend who liked it and not from some paid pitchman who will trade anything for a buck. If your clients are happy with your product or service, then produce a way for them to share that joy with their friends. Help your clients to tell each other and your product will sell itself.
Email: Using e-mail is a fast and very easy means to pass info on to a friend or colleague, particularly if it involves something fun or free. Once you make an offer via email and make it easy for your customers to send the same email on to their friends and clients, this viral technique spreads your marketing message like a virus -- the good kind, of course.
Just remember, putting a message at the bottom of your email that says, "Feel free to forward this message to a friend" is certainly not viral marketing at its best. No -- you should offer something worthy of being shared... a valuable discount, vital and timely information, a bit of humor, or a no cost ebook.
Ebooks: People love free ebooks. Whether you give away an ebook you've created yourself, downloaded from the internet, or rewritten from private label rights information, be sure that it includes your marketing message and a link to your internet site. Once a customer uses the information for his own benefit, he will tell his acquaintances and maybe even pass the ebook on to them. This method uses the multiplication effect to explode the distribution of your message to many others by willing participants.
Articles: Articles can have a double effect in your viral marketing program. When you write original articles that pertain to your product or service, you build credibility with your readers and after you've published a number of them, your readers will come to feel that they know and trust you. Just make sure you add your resource box at the end of the website article, along with a link to your internet site or your opt-in page. Let your readers reprint your articles with your resource box intact on their webpages, in their E-zine, newsletter, magazine, or blog.
If done correctly, high quality articles can be passed on and on, from one reprint to the next, each time creating an additional online link back to your webpages with no further effort from you.
Blogging: You can use your own blog to promote your products and services to the web community. You can also request ahigh-traffic blogger if you can contribute an website article or post to his blog. Make sure you write an great blog post that will get people's attention, and be sure to include a resource box or link that traces back to your own internet site.
We hope you've found our article about online marketing very educational and helpful. There are many sites and articles that can tell you more about Internet marketing.
