subject: Simple Membership Site Tips to Start With [print this page] Simple Membership Site Tips to Start With
There is no problem at all when it comes to putting it all together because there are specialty programs to easily handle that part for you. How about outsourcing it? That's always an alternative and it won't cost much at all. Right now, really, your most pressing concern is whether or not to do it. Today is your day because we want to share a few really excellent membership site strategies that you'll want to use.
Your contact with your members must be regular. You need to show them that they are important and you haven't forgotten they exist. Email, when used properly, can help you maximize the value of your members. This will help you hold their attention on your site. The key is to provide top notch content in the emails you send through newsletters, updates and even reminders which will allow you to ask for their opinion. This is the most effective way to build a relationship. You have to create a history with your members or they will feel neglected.
So show them that you care by staying in touch and by helping them out in whatever way you can.If you really want to ramp things up, then add a member forum so your subscribers can have a place to socialize. Something like this can be powerful because people people want to feel special and different. This way they would get in touch with other members and create a network. The reason this is powerful is because when people have strong friendships, then they won't want to leave the membership. In a relatively short period of time your site can become sticky which is all good. As with all forums, you'll need to do things that will encourage members to talk to each other such as via PM's, or private messages. Get creative and do things that involve the forum as a community.
Foster a sense of community within the member's area. I twill be more difficult for members to leave a group they consider friends. Make your members feel as though they belong. Make it easy for members to connect, relate, and interact with one another. The more interactive you make it, the better it is. Make ever effort to ensure that your site is extremely interactive so members can feel like an important part of your site. The more connections you allow within the community and between your members the strong your site will be as a result.
The best thing you can do with a membership site is to safeguard your reputation by treating people well and giving them solid value. If you provide content, then keep it up to date and timely, if you need to purge any old content, then just do it. It's all about high quality and solid value; if you want it to last, then don't do anything less than that. You can increase your retention rate by always building your site and giving them the good stuff - the things they want.
