subject: What are some of the ways to optimize a site [print this page] What are some of the ways to optimize a site
Search engine optimization is the process of optimizing the site so that it can ranked for the targeted keywords. Below are 10 search engine optimization tips that you can use for your site.
You should social bookmark every posts on your blog. By social bookmarking your posts, they will get indexed in the search engine. When you social bookmark your post, you have a backlink from the social media site. The backlink is a vote for your blog. Without backlinks, it is impossible to rank on the search engine. Some social bookmarking sites such as Digg and Reddit receives a lot of visitors per month. When performing social bookmarking, make sure you submit the blog post to Digg. Since Digg is an authoritative site, you will be getting authoritative backlink if you social bookmark at Digg. There are other social bookmarking sites which you can submit your articles including Delicious, Yahoo! Buzz, StumbleUpon, Clipmarks, and Diigo.
Twitter is a great way for promoting your business. With Twitter, you can engage in conversation with your visitor. Twitter allows you to befriend people that are in the same industry. To find followers, you can use the search box in Twitter. For example, if you are a dentist, you can enter the keyword "dentist" or "teeth care" or "teeth whitening" in the search box. Once you hit enter, you will see a list of Tweets that contain the keyword.
Your website must have good link structure. Without a good link structure, people will be annoyed when navigating your site. If you want user to have a positive surfing experience, you should create a good navigation for your site. It is a good practice to link related pages together. You can also compile a list of links to the internal pages and place it on the side navigation. You must check your website for broken links. Broken links are links that lead to an Error 404 document page. Error 404 means that the document doesn't exist on the internet. It could be that you mistype the URL so that the URL become inaccessible.
You can perform directory submission to improve the ranking of your site. Though links from the directory submission are ordinary links, they can still help to boost your ranking. You should only submit to directories that have page rank. You are advised not to submit to directories with zero page rank. There are many directories with zero page rank have same IP address. Submission to directories with the same IP address will cause your site ranking to drop. Your site ranking drop because the search engine regard directories with same IP address as spam. It is important that you do not associate with spammy websites otherwise the search engine will red flag you.
Besides directory submission, you can submit articles to article directories. The article directory is a great way to promote your product. Many people claim to get a lot of referral sales by publishing articles on article directories. Besides getting referral sales, you can get free one way backlink from the article directory.
