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Orange Business Services: MNC strategy review in Asia-Pacific

Orange Business Services is facing price pressure on its legacy services and increasing competition in global services. It is focusing on regional capabilities in professional services and improved customer experience as ways to differentiate and create longer-term customer relationships. However, offering too many services and moving away from its core competence in network services might result in Orange losing its focus and its differentiation from IT service companies.

Table of Contents :

EXECUTIVE SUMMARY

In a Nutshell

Ovum view

Ovum view

Market position

Strategic objectives

Regional business focus

Financial highlights: pressure from price erosion

Products and services

Recent partnerships and network investments

Recent partnerships and network investments

UC: multi-vendor approach requires strong consulting capabilities

IT services: vertical solution extended through acquisitions

Cloud computing: supported by professional services

Major components are based on telco strengths

Mobility: early entry into managed mobility

Recent deals in Asia-Pacific

Based on network services

Strategic evaluation

Professional services and consulting capabilities strategically placed to support new offerings

Appendix

Methodology

List of Figures

Figure 1: Orange's hybrid networks approach

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