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subject: Outsourcing Stereotypes – Time to Change? [print this page]


Outsourcing Stereotypes Time to Change?
Outsourcing Stereotypes Time to Change?

"Whenever I'm asked about Indians taking away our jobs, I want to say, you know what, they've just created 50,000 jobs", U.S. President Barack Obama said during his joint press conference with Indian Prime Minister in early November 2010. This is time to revisit the outsourcing stereotypes.

As rightly pointed out by the U.S. president, trade in goods and services is not a one-way street. Many people in the US believe that call-centres, back offices and IT industry in India took away U.S. jobs. However, these back offices and IT companies use Dell computers and Intel chips and help U.S. exports. Microsoft Windows, i-phones and many more American products are widely used in India. India's large and growing middle class is an important market for US exports. These involve small and medium sized companies along with the largest American companies. India is also one of the fastest growing investors in the U.S. As far as jobs going to India is concerned, while some low-end jobs are shipped to India, the cost saving and profits help US firms to create new high-end jobs.

Today's globalization brings anxiety and insecurity, but it can also bring out mutual and efficient economic growth. Therefore, republican senator John McCain says, "Outsourcing is an inescapable feature of today's global economy, not an Indian plot to steal American jobs and we should not demonise India."

President Obama's India visit has opened a new page in the cross-border collaborations. We can see a definite change in the perception. Outsourcing is no longer a bad word and the new outlook of win-win relationship has laid down a path to an accelerated economic development of the US and India.

For more information, visit http://4outsourcing2india.com.




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