Board logo

subject: Story of  Hermes [print this page]


Story of
Story of

This is a story about love MaShi, it tells us how a brand can affect the person's life. In 1837, was born in Germany in Paris Thierry Hermes founding his harness manufacturing company, the first case of business is about horses manufacturing collar. In order to make horses can wear collars, most stick neck Thierry Hermes took a lot of time and effort, meticulous, finally in 1867 world leather in the exhibition won first-class service medal. Since then, the son of love MaShi amir Charles to build brand shop, production sales saddle, and began articles such as retail business.

However, this by harness manufacturing start a family business, in car came from time to tome has changed greatly, the 3rd generation successor Emile - Hermes bags during the first world war europeans to America, has witnessed the coach days end and automobile industry's rise, he made two key decision: one is to put the main products from saddle turned to handbag, 2 it is even change goods, but manufacturing process still insist on traditional handmade. Allegedly each handbags manufacture average at least 13 hours, even YiNianBanZai manufacture but become, and the inside marked by which artisans by the system, the guest later if need maintenance, and can only be responsible by the same craftsmen. This insist, also indirectly prompted the subsequent princess Grace Kelly and actress like some more Birkin ofits Kelly bag and Hermes of the emergence of bag, the two may be said to be fashion history maximum visibility of the most popular purse. In the third generation, Charles - EmileHermes manipulation, love MaShi not only not endangered eliminated fate, but launch leather series and "saddle needle steps" trunk and created the new love horse spirit style, make love MaShi experienced shadowfax of growth, established his unique style.

n 1951, up by Emile - MaShi, love Mauriceermes son-in-law RobertDumas assumed. The 1960's, love MaShi in succession again launched perfume, suits, XieShi, porcelain, watches and desk act the role ofing and other products, become across omni-directional life high-taste representative. In love MaShi all products, the best known and most popular should belong to the exquisite silk scarves. Since in 1937 to commemorate the centenary anniversary launched the first paragraph store silk scarves, MaShi scarves since love is always many upper-class lady presenting gift for men. On British stamps queen Elizabeth is silk scarf, also love MaShi masterpiece. The wineskins also love MaShi one of the most successful product. Love MaShi has been good at herself into legend, in fact, it all the legendary stories are in same theme - manual. Each season, love MaShi new product whether handbag, wallet and scarves and saddle in the same way, with their investment in manufacturing manual craftsmen on time and money to maintain their own quality. Now MaShi group headquarters still love is located in Paris, the famous f treasure avenue, and its products are scattered over 30 countries and areas of the hundreds of stores. In charge of company's family members of the 6th generation still loyal to formulate the basic values established people, perhaps, this insist itself is a kind of legend.




welcome to loan (http://www.yloan.com/) Powered by Discuz! 5.5.0