subject: Strategies That Can Bring Success For Worldwide Batteries Market [print this page] World Batteries to 2014 World Batteries to 2014
Global demand to climb 4.8% annually through 2014
Global primary and secondary battery demand is forecast to climb 4.8 percent per year to $109 billion in 2014. India will register the strongest sales growth of any national market through 2014, supported by healthy increases in manufacturing activity, personal consumption expenditures and motor vehicles in use. China will remain the worlds largest battery market, as the countrys position as a global leader in portable electronics production supports an $11.5 billion increase in battery demand from 2009 to 2014. Other countries expected to post strong gains through 2014 include Indonesia, Ukraine, South Africa and Turkey, as well as a number of other developing countries with relatively small battery markets. Battery demand in the developed areas of the US, Japan and Western Europe is projected to increase at rates below global averages through 2014, but the $4.7 billion expected overall increase in sales in those areas will present manufacturers with significant opportunities. ( http://www.bharatbook.com/detail.asp?id=161122&rt=World-Batteries-to-2014.html )
Non-lead-acid secondary batteries to grow the fastest
Non-lead-acid secondary battery demand increases will outpace sales of primary and lead-acid secondary batteries through 2014. The market for lithium ion and lithium polymer batteries and, to a lesser extent, nickel-metal hydride batteries will be spurred by the immense popularity of portable electronic devices such as cell phones, digital audio players, gaming systems and laptops. The rapid growth in hybrid vehicle production will also boost demand for these batteries. Manufacturers of secondary lead-acid batteries will benefit from a global recovery in automotive production and continued growth in the number of vehicles in use. Primary battery demand will be bolstered by increased use of electrical and electronic products traditionally powered by these batteries and the ongoing conversion from basic, lower-cost zinc-carbon and zinc-chloride dry cells to more advanced, higher-priced alkaline and lithium types.
Industrial applications to post strongest advances
Demand for batteries used in industrial and other applications will post the strongest advances through 2014, supported by ongoing growth in gross fixed investment, accelerating gains in global manufacturing output and ongoing industrialization efforts in developing economies. Consumer battery demand increases are forecast to match the battery market overall through 2014, supported by rising personal income levels in developing areas and a growing reliance in many parts of the world on portable electronic devices. Automotive battery demand is expected to climb less rapidly, held back by the relative maturity of this market in most developed nations and expected declines in lead and lead-acid battery prices. Still, the development of hybrid and electric vehicles will provide growth opportunities in this market.
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