subject: Best Benefits Of Article Marketing [print this page] One of the best benefits of article marketing is that once you have published an article on a few article directories you can pretty much just forget about it and let it do its own work. It makes no difference whether you have just a few articles or thousands of articles published, you never need to do anything with these articles again, they will still continue to bring targeted traffic to your website on a regular basis.
But it's also common knowledge that you can pay way more for advertising than you make in sales if you don't know what you're doing or if you don't stay on top of the campaigns everyday. What if you used an article marketing strategy that cost you nothing delivered targeted traffic and continued to send that traffic for years?
This is where you get to pitch your site. This resource box can have multiple links and can be at least 350 characters long and much longer with some directories. How does that compare to PPC ad restrictions?
But if the same pattern keeps occurring again and again, the same individual starts to think, "Hey, I've read a good article written by this author before. Here is another piece of informative article. Maybe he really does have something good to offer." Article marketing is working its magic.
Article marketing has been around for a while but its experiencing significant growth recently and it really is a win-win situation for all involved. It's now viewed as a key internet marketing solution.
Another plus is that you're giving the reader something of value to read through rather than the vague ads that are created for your PPC campaigns. It's also possible for you to make proper use of keywords that you target in your articles so that people can find your content in the article directories and search engines.
Article marketing of course is the process of driving traffic by writing articles, placing links to your web site within them and submitting them to one of the 500+ article directories online. You write the articles and they drive the traffic to them.
Even after you have done substantial work in this field, it is not possible to predict the number of clicks coming in through this method. Again to incur a steady stream of clicks, you need to use just the right techniques so your article is at the top of search engines.
List building tightly targeted lists. For example, after someone reads an article like this, if they join my article marketing list, they are a very highly targeted subscriber, and can therefore be a very profitable subscriber.
Many article directories have very high rankings with the search engines. By having your website link inside the resource box of your article, which is now posted on these high ranking article directory sites, your own website ranking gets a boost.
However, you have to consider that when you set out to start a PPC campaign with the goal of scaling up your business you certainly could hit big and make a lot of money, and I mean thousands of dollar.
