subject: How To Write First Person Articles For Article Marketing [print this page] How To Write First Person Articles For Article Marketing
Understanding The Value Of The First Person Article
First person articles, penned by authors who've had a personal experience with the product, are valuable tools to use for article marketing. Although a lot of website owners feel this approach to writing articles is solely effective when used for brief testimonials, you should feel free to add this way of writing to some of your uncut articles too.
Internet shoppers will find numerous alternatives in the goods and services available to them, as well as many options when choosing the source of those products and services. Generally, they're waiting for a reason to select one above another. The fact that they see you as someone who was in a similar situation to the one that they're in, will oftentimes assist in guiding them toward your business. Effective first person articles can help make this happen.
Identifying Personally With You, The Author
A consumer who identifies with the writer of an article will probably feel more assured about the sincerity of what they are reading. There's an association between the author and the readers when those readers can relate to what's being said.
First person compositions have great potential, precisely for this reason. Their focus is on sharing a story that people might identify with. If people understand how or why the answer you're offering succeeded in solving the same problem for you, they'll be more disposed to going for the recommendations made throughout the article.
...But You Have To Be Genuine!!
There is one caveat here - first person articles must be sincere. Articles in the first person need to feel true or you'll harm rather than serve your marketing efforts. Write as though you're connecting with a friend, speaking about your experience with the product in an uncomplicated and honest way, and you will probably do alright!
The most common slip writers make while writing in the first person is to use terms that no one but a marketer would use in describing their own products or services. When you're writing in the first person, make certain you don't fall into this trap. Again, keep it genuine.
The Bottom Line About Using First Person Articles
When it's all said and done, first person material is very powerful when it's used properly. Assuming that you can write your articles in a sincere way, first person articles are some of the most effective types of material to employ in article marketing. But think back to what I said about 'telling a friend'.
