subject: Marketing Strategies For Low Income: Bootstrap Marketing [print this page] Marketing Strategies For Low Income: Bootstrap Marketing
To drive your sales you need good marketing, you need to find a way to attract people's attention and help them make a conscious decision to purchase from you.
Marketing and marketing strategies for low income or on budget is called "Bootstrap." It involves using creativity instead of cash to market your business.
Marketing strategies for low income or on a budget - Bootstrap
* Word of mouth. Tell your friends and family they will tell even more people.
* Give away some samples.
* Advertise on social networks, such as Facebook, Twitter, YouTube etc.
* Ask current clients for some written testimonials, for public display.
* Write some articles and add them to Ezine Articles or Article Base.
* Make your own business cards; leave them on tables at your local coffee shop.
* Write a newspaper add
* Create a company Blog
* Speaking engagements such as public speeches, YouTube and Facebook
* Flyers, postcards or posters
* Advertise by wearing a company shirt, even if it's just out to pick up groceries.
* Set up a Flickr and or Photobucket account; add some relevant business images. (Remember to place good tags on your images)
* Send an email to everyone who knows you; share your company and your ideas
* Stay in contact with the people you use to work with, they could be a valuable costumer.
* Send out online newsletters
* Car window banners to advertise your website
* Add a signature block to all of your out going emails.
* Design and print funny book marks or a calendar, with your business info; ask permission to place them in bookstores and libraries.
* Create an Online Video Seminar and invite people to attend., Facebook is a great tool to invite people to an event.
* Encourage referrals; offer a discount to those who participate.
Once your business begins to grow and you make an income where you are comfortable spending money towards marketing your business, you may wish to kick these marketing strategies for low income to the curb, but buyer beware even large businesses still resort to free or small cost marketing.
Next, continue learning more about marketing strategies for low income by filling out the form on the first page and then watching the videos on the second page to and all the Other Top online marketing techniques to start building and promoting your business today!
