subject: Safe as an online parcel delivery – sellers adapt to the new way of serving their customers [print this page] Safe as an online parcel delivery sellers adapt to the new way of serving their customers
It wasn't too long ago that delivering items direct to a customer was something that many businesses never had to consider. Their customers would go to them, buy their items, and then take them away themselves simple. Or, the company would operate its own fleet of delivery vehicles, and have staff dedicated to operating that side of things.
But now, the emergence of a completely new way of shopping has brought about the growth of a new type of middle-man, in the shape of the delivery company and its hard-working staff. Many companies which once would carry out the deliveries themselves have even done away with that facet of their operations and in doing so greatly reduced their operating overheads and handed over the task to third party logistics specialists.
In many cases, it means that a direct link between the seller and its customers has been lost. It is often no longer possible for neighbours to know where someone bought their suite, their widescreen TV or their patio furniture from, because it is delivered in a van which bears the name of an international courier company, and not that of the retailer. In essence, the courier companies have become de facto members of a retailer's team of staff, acting as its agents and the face' of its delivery operation.
In turn, that has put a massive new responsibility on the shoulders of the courier companies. They have to reflect the professionalism of the retailers whose customers they are serving. And if they fail to do so, the retailer will no doubt be told by the customer, and it will then be down to the retailer to decide whether that company is fit to be an ambassador for its services and its products.
The delivery operators have been keen to capitalise on these new opportunities, of course, because they have brought them new streams of revenue, and enabled them to form useful and productive partnerships with companies which are often highly regarded. Being given a contract to handle the deliveries for a well-known high street retailer is a massive feather in their cap. So parcel delivery companies have become a vital link in the logistics chain and it is vital for them that they are not seen as the weakest link.
Ensure safe and reliable parcel delivery by using one of the leading worldwide couriers. Companies such as HDNL have many years' experience in the field, and uphold high standards in their work.
