subject: Facebook Traffic - What To Do To Increase Your Online Profits Using Facebook [print this page] Facebook Traffic - What To Do To Increase Your Online Profits Using Facebook
Facebook has now become bigger than Google with over 600 million users worldwide. In the United States it is ranked No 7 of the most used sites. As you can imagine, there is a lot of traffic on Facebook. Sending some of this Facebook traffic to your own website can increase sales and grow your business nicely.
The great thing about Facebook is that it allows you to interact with your potential customers in real-time. Facebook is better than your traditional blog because you can upload your blog like posts incorporating pictures, video, audio and links but also there is direct messaging services and 'comment' boxes for that all important real-time interaction, Groups and fan pages that can act like traditional 'Lists' and email auto-responder systems. Not only is Facebook great for customer interaction but it is a fantastic platform for the affiliate marketer. Social marketing is THE BIG THING this year.
Facebook has a huge amount of traffic and because of the personal information that its users can volunteer when they create their profiles when they join, Facebook has the ability to target its own users with laser like precision based on what the user likes, where they are from, their age or relationship status.
Facebook has its own Google style advertising system which is still only used by the few! Meaning that it is still relatively cheap to run an ad campaign to a huge amount of people with incredible targeting. Getting traffic to your site can be easier, cheaper and faster than conventional traffic generating methods.
If paid traffic isn't what you looking for then Facebook offers free advertising that can, if done correctly, can go viral and receive thousands of views. For this, you will need to set up a 'Fan Page' or 'Group'. Fan pages can go viral when people who find your Fan Page interesting click the 'like' button which will then automatically show up on their personal wall to be view by all their friends, who then can click through to your page and then click 'like' if they like what they see and the process starts all over again. Also you can suggest and invite your page to friends. Setting up a Fan Page for your business with all your details, products and links can have a huge impact on the traffic to your main site.
A Group is a little different, you invite people to join your Group. The great thing about a group is that you can message up to 5,000 members at one time like an email auto-responder. Something a Fan Page or your normal account won't allow you to do.
Links and videos are being used a lot these days but one thing I feel that is under used is that Facebook is great for Podcasts, you can upload your audio or link to an external site. Once its uploaded or linked, Facebook traffic can instantly press play and hear the audio without downloading or opening audio software windows. It's instant.
