There areso many ways to drive free traffic to your website... but at the end of the day, there's just something to be said for the uber-effectiveness of time-tested, reliable, and proven-to-work methods like article marketing.
Article marketing is one of the most effective free traffic generation methods around. Here are three reasons why you should be it as a traffic strategy in your internet business:
1. Backlinks
I personally do a lot of SEO work for offline businesses - which is, honestly, pretty easy if you know what you're doing (ranking for the keyword 'bakersfield chiropractor' is a heck of a lot less competitive than 'weight loss', for example). Many times, a backlink from an article or two is enough to bump a local site up in the rankings for local terms. And if you're good at keyword research and can find some hot, long-tale keywords, you have have some relatively fast success with article marketing!
2. Ranking
Many times, you'll find that an article in a top directory like EzineArticles.com will outrank a post on your blog optimized for the same keyword. And this is pretty awesome if you can craft a compelling resource box and send traffic back to your blog to build your email list, to a sales offer, etc.
3. Re-purposing Ability
I'm all about re-purposing content; that is, re-writing a blog post to submit to multiple article directories, sending out an announcement about that post to my email list, making that article into a video to submit to multiple video sites, etc. And in my system, it typically all starts with a single article.
So there you have three reasons why article marketing is one of the best free traffic generation method around. Good luck to you in your article marketing efforts!
