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subject: How to Create a Facebook Group [print this page]


How to Create a Facebook Group
How to Create a Facebook Group

Like Facebook pages, Facebook groups are another way to generate free leads. It allows another outlet for lead generation and exposure of friends to your business website and products.

In order to create a Facebook page Click "home" on the top right. Under your profile picture on the right click "groups". Click"create a group". Follow the guide on Facebook to create your Facebook group.

Make sure your group name has a catchy title and photo. Instead of using your personal name as the group name, choose something unique and appealing like "millionaires club group". In the empty box under the photo, feel free to state the benefits of the group and business and add in your website.

It is not often that people check their group page to check the latest news so make sure you post information daily in the status box and it will appear on the news feed section.

You will want to make the group a little bit more general in order to target a greater audience than your pages. Having a large number of members in your groups is sometimes better than having them on your Facebook page. This is because you can message all of your members individually from your group page. This is a huge benefit when trying to market your products. Once again, do not spam them with a group message every day or they will remove themselves from the group. Do not keep it too personal either. They might already have you as a friend and you don't want to be too repetitive.

A group post could be a notice about a new product, a notice about a free eBook or webinar, a great new resource they should check out or an invite to your Facebook page.

Pay careful attention to your "Discussions" tab on your wall. There are loads of spammers here. Delete their posts ASAP as they are promoting something other than YOUR business and see if you can remove them from the group. Don't ever feel bad for deleting a spammer.

Once you create your perfect group, you will be able to generate some great quality automated leads.

Good luck

Lark Miller

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