Mobile phones have become a powerful tool. Now you can easily reach Billion of people in a personal and interactive way. Online SMS help to get in touch with people in a faster and cheaper way. There are bulk SMS dedicated Routes to various companies who look for bulk SMS as a marketing tool.OnlineSMS.in Bulk SMS Services offers compelling price-performance ratios unmatched by traditional media with its offerings like Bulk SMS software & Bulk SMS alerts andit also enables the creation of a two way SMS channel for generating leads, promoting products/services, communicating with employees, receiving feedback from customers and sending automated Bulk SMS alerts.
1: Buy in bulk if you're a regular
Buying bulk quantities of SMS Messages can save you big bucks. I guess this is obvious, but a look at the prices on your favorite bulk SMS provider will confirm how true this is so think before you buy.
If you're going to be sending SMS messages to small groups, but regularly, buy in bulk. Think of your overall SMS needs for, say, 3 or 6 months or maybe even a year, if you're serious about SMS marketing, in order to cut costs dramatically.
2: Be careful about the encoding
The SMS protocol has support for different SMS message encodings. The most common is GSM ,but there is also UCS-2 support.. In short, GSM contains only a number of characters, while UCS-2supports practically every language out there. If GSM doesn't cover your needs, beware because the character limit drops in UCS-2 from 160 characters per SMS to 70 characters per SMS!
So make sure you're informed or you might end up getting charged for double the amount of SMS messages you meant to send!
3: Did you know what concatenation' is?
Concatenation is an option someBulk SMS providers offer others don't, and others have it set as default. Without it, if you send an SMS that's over 160 chars (if it's on the GSM encoding) your one' SMS will get delivered as two separate SMS messages on the consumers mobile phone. Be sure your bulk SMS provider offers this option, if you will often be sending messages that exceed the limit.
4: Remember to include contact details
Given the nature of my profession, I register my mobile phone number in all sorts of places. As a result I get sent loads of texts from various SMS marketing campaigns. Once in a while there's a text that I find interesting, so at that point I need a way to participate, either by sending an SMS, or by calling a number.
The problem is I have seen too many of these texts without full contact details so I can choose what suits me best.
This is really important when the SMS being sent is a call-to-action or if the consumer might have a question or require clarifications.
For example, restaurants often send me promotional SMS messages, but in case I want to participate I want more than just the phone number they usually give me. Why not also has the website, so I can visit it directly from my phone, or also have the ability to text back to participate/book a table/etc?
