subject: Fairfax used Mercedes dealers happy with large sales jump [print this page] Fairfax used Mercedes dealers happy with large sales jump
Recent sales figures for Daimler in the Mercedes-Benz division have company officials doing a happy dance and maybe even feeling amazed that the U.S. market has rebounded so quickly. Your Fairfax used Mercedes dealer was happy to hear that Mercedes-Benz sales were up 22 percent in August, thanks largely to the E-Class and S-Class models.
The E-Class sedan was up 25 percent with 15,700 units sold and the station-wagon model increased sales almost four-fold. The S-Class rose 41 percent to 5,100 vehicles. Not bad for a high-end car in a struggling economy.
The German automaker said Mercedes-Benz sold 81,000 vehicles, which puts them in a race with BMW for the top spot in German auto sales. Of course, they have to keep out-selling Audi as well. Sales of Mercedes-Benz in Germany were up 17 percent and world-wide they were up 27 percent. China, a growing market for many automakers, doubled its sales for Mercedes-Benz and the U.S. market sales rose by 10 percent.
For customers of Fairfax, VA used Mercedes and new Mercedes dealers, this growth will come as no surprise. It wasn't a shock for Joachim Schmidt, executive vice president of sales and marketing, either. "The growth recorded by Mercedes-Benz in August marks a continuation of the current positive trend," he said. "We expect sales to continue to develop favorably in the coming months as well. Worldwide, we want sales at Mercedes-Benz to grow at a double-digit rate in full-year 2010."
That doesn't seem unrealistic given the growth this year, even with the just-recovering U.S. market. Your Fairfax used Mercedes dealer hopes to see this trend continue. Although Mercedes-Benz produces luxury vehicles, the price points of many base models have been within easy reach of most budgets in recent years. No doubt this has helped Mercedes-Benz increase its U.S. customer base. Who doesn't want a reliable car backed by tradition and sterling reputation for an affordable price?
Even the two-seat Smart car had increased sales, up 19 percent in August and 13 percent for the first half of the year. Makes sense considering the green wave that's sweeping our nation. We'll see how the new Smart car does with buyers. It just arrived this month, but the demand was already there.
If the Smart car isn't your style, or you just have too many people in the family to make it practical, check out the deals at your Fairfax, VA used Mercedes dealer. You can not only find a great deal on a pre-owned car, but with a certified purchase, you can still have the assurance of a manufacturer's warranty.
Whether you choose a new Mercedes-Benz model or a certified pre-owned, the tradition and quality will be there and you will have a pleasurable driving experience.
