subject: How to Build a Buyers List: Build a Profitable List in Any Market! [print this page] How to Build a Buyers List: Build a Profitable List in Any Market!
Do you want to learn how to build a buyers list? You often times here people talk about "list building," but how can you make sure that you are building a list of buyers and not just freebie seekers? In this article I am going to share with you the exact technique that I often use to build a list of responsive buyers, and flood my pockets with cash from a responsive email list!
The first thing that you need to know is that in order to build a buyers list you need to have targeted traffic coming to your website. Most of the time when people have a lot of freebie seekers on their email list, it is because they do not really know how to drive targeted traffic.
If you want to build a highly responsive list of people that will buy what you are selling, then you need to have targeted traffic. Targeted traffic can come in a variety of ways, and below I am going to share with you my traffic generation techniques:
Article marketing: Write high quality content, and submit it to the popular article directories. In addition to this, you may also want to submit your articles to websites or blogs within your niche, as some of these websites are capable of bringing a ton of targeted traffic to your website.
Forum marketing: Targeted traffic from forums within your niche is some of the best traffic that you can find anywhere, and all it takes is your time! Start content driven threads within your chosen niche forums, and you will see extremely targeted traffic coming to your website!
Now that you know two great forms of traffic generation, it is time to learn how to build a buyers list using OTO's; more commonly referred to as one-time offers. Immediately after someone enters their name and email onto your squeeze page, you will immediately direct them to a one time offer page. On this page, you will sell a product for somewhere between $5 and $15. This is the first product in your marketing sales funnel (After a free report, which you should give as an incentive to sign up for your list).
The OTO helps you qualify prospects, and thus build a buyers list. Many marketers also use OTO's to recoup advertising costs (If you are paying money for website traffic, such as PPC or Banner Ads).
Using OTO's is a great strategy to use when learning how to build a buyers list. However, when it comes to marketing online, it is only part of the equation!
