subject: Grow Your Downline - The Essential Elements You Must Have [print this page] Grow Your Downline - The Essential Elements You Must Have
Have you felt frustrated about how to grow your downline? Do you feel like you're trying one thing after another, but nothing is really working? The problem is likely that you are trying too many things, but are not implementing the few essential items you need in order to make it happen.
There are certainly things you can do down the line to grow your downline faster, but before you worry about any of those things you need to have certain essential things in place so that you are able to grow your downline now (and continue to do so consistently). These are key "foundational" parts of your marketing system that you need to put in place before you do anything else.
Essential Marketing System Element #1 - Choose Your Benefit And Create A Lead Capture Page: If you do not take with you anything else about online marketing and how to grow your downline, understand that the absolute most valuable part of your business is your list. In order to be able to create that list, you need a means by which to collect people's information and a vehicle that will make people want to give you their information. That thing is a lead capture page, and it should be the very first thing you create for your business. Why? Because you don't want to go out and generate leads and have no way to collect their information. So decide on what benefit of your product you want to lead with and then get your lead capture page created.
Essential Marketing System Element #2 - Create A Piece Of Quality, Meaningful Content: So now you understand that building a list is crucial to yo being able to grow your downline. But what makes people willing and wanting to submit their information on your page? It's not being pitched something to buy. It's being offered something that interests them and is helpful to them . . . for free. So you need to create either a free report, or a video/audio series or something like that to give to people who submit their information on your lead capture page. The key with this is to be sure that whatever you create to give people is full of good, quality content (and is not a thinly disguised salespitch). This sets the foundation for a good relationship with your prospects, and is the basis for you to continuously grow your downline.
Essential Marketing System Element #3 - Select And Stick With Your Initial Traffic Source: The final thing you need to implement to complete the foundation to grow your downline consistently, is a first source of traffic on which to concentrate. Yes, I said one source of traffic. I know that it may seem like you should try to put as many sources of traffic to work as possible if your goal is to grow your downline. The truth is, though, that it is better to master and have one source of traffic effectively generating leads for you than to have multiple sources of traffic but none of them are very effective. Once you get really good at once source, then add another.
To learn a complete step-by-step blueprint for how to grow your downline faster than you thought possible, grab my FREE REPORT titled: "How To Create YOUR First 6-Figure Month In Network Marketing" by clicking on the link above.
