subject: Work From Home Success - Leveraging Social Media [print this page] Work From Home Success - Leveraging Social Media
The social media platform is a pop age phenomena that has exploded over the Internet. Blogging, MySpace, Facebook, Linked In, and Twitter are popular social mediums in which anyone who is anyone is using.
If you are not a part of this world, then you are missing out on the opportunity of a lifetime to connect with your customers. These networks can allow you to generate thousands of new leads each week that can turn into new potential customers. Using the social networking you can reach even more customers because you now have access to their social networks.
Perhaps the ah-ha light bulb is beginning to go off. Just think how creatively you can begin to market and brand yourself by leveraging the social media. And the greatest part is that this kind of advertising is free. Just think how much money you would have to spend in television advertising to reach this amount of people daily!
My favorite social medium has become Twitter. Twitter provides access to people that I would not normally have an opportunity to connect with. It is the most personalized of the mediums because I can learn so much about my customers. Their tweets tell provide a great deal of information about their likes, dislikes, tastes, feelings, and habits. You can't pay for this kind of information. Additionally, customers also have an opportunity to learn more about you.
I also like Facebook because it gives me access to tons of customer's networks, which create even more customers! Facebook allows you to step outside of your personal network and create fan pages that can be used to promote your own business.
Social media is not just for the young, it is for everyone, but you must know how to make it work for you or you will become just another annoying self-promoting individual.
Now Pay Close Attention --
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