In the development of the times, the times we have to follow the footsteps. With the development of the watch is not only the current view of time, or with an ornament, then what today's pop watch it? This is a topic of concern to the modern young man:
Bracelet Watch as the personality
Order in the highly competitive U.S. market to be successful, the watch brands have to do some interesting and unique things. Just a "fake" products is not enough. Zenith's Zeff said, "People are attracted to those kind of watches. People are willing to buy a limited edition or limited edition watch. People expect people not to use some other things to express their uniqueness."
A tendency to wear mechanical watches
In the U.S., mechanical robust in much of the high price of the watches sold than ever before, all good. Swiss Army, Hamilton, Tissot, Fossil and other established companies and even did quite beautiful, and they will be many new customers, and the purchase of quartz watches mechanical watches customers are attracted to the world to.
The fastest growing are those that work more complex high-priced watches. Jaeger-LeCoultre (North America), president of Ronnie. Wolfgang said, "In the U.S., the development of high-end watch business is very, very good. Customers working interest in the complex high-end mechanical watches is very strong."
Watch the bigger the better
In the U.S., both men and women watch the trend to large-scale development. Watch brands will be re-watch the original design, or the introduction of new larger models of watches. Not only in the United States, in the rest of the world, also have such a tendency to wear large watches.
Sports Watches
With some new sports watch brand launch, sports watches also accounted for a considerable share of the U.S. market. These "What can be done," the watch wearer popular because no matter where or what to do, have no need to worry about them.
Diamond is the retailer's best friend watches
Diamonds are incredibly hot performance. For most watch brands, with more than with a diamond watch diamond watch but not much higher despite the price, but they sell to be better. Men's diamond table more and more popular, but the diamond table is still the largest share of sales, Ms. tables.
The new watch brands
The new watch brands continue to emerge in the U.S. market, which is double-edged sword. Of expectation and excitement of new brands can really drive forward the watch industry, while making it difficult for new brands on the market promotion and sales.
In the past decade there are too many chronograph watches watch brands, some retailers this tired, in deciding whether to launch a new brand, take a "wait and see" attitude. Many new watch brands come and go, but can not arbitrarily dismiss the retailer is selling the products, customers can not get the watch brands that have left the service, many retailers do not want to receive a new fast brand.
