subject: Article Marketing Basics - Use Common Sense, But Article Software Can Help [print this page] Article Marketing Basics - Use Common Sense, But Article Software Can Help
Article marketing has been used by professionals for nearly as long as mass print has been available. Internet article marketing, is an Internet marketing technique to subtly advertise your products and services via online article directories. Good content is the most important thing about successful article marketing.
Without good content, diostribution is a waste of time. You may have all the info you need for an informative article, but if you can't spell or your command of the language is lacking, your articles won't impress anyone. Check you work after you ahve completed the writing of the article. This can be jsut a brief scan of the punctuation and grammer and to see if the material makes sense. Ask yourself; Would I want to read this and does it provide value to me? If so you have accomplished your objectives. Successful article marketing, properly applied, will get you quality incoming links, also known as backlinks.
When writing, remember the Five W's of Journalism - Who? What? Where? When? Why? How? Articles you submit to web sites don't have to be Pulitzer Prize material. Just present the facts. Substance is more important than style. Go here to get a good review of several article submission software programs:Article Software. Repeat your keywords frequently, but don't overdo it. South Florida CPA Mike Block uses a rule of thumb that "keywords should be 21% of content" Many people use a lower number. For more information about how to use article marketing, see Article Marketing And Article Submitter Software Reasouces here: Article Submission Software
