subject: Making Money Online- Selecting Your Digital Product [print this page] Making Money Online- Selecting Your Digital Product
The first step is to identify a niche topic for your information product. If you have expertise in a certain field , you may choose to create a product in that field. There are generally two categories of niches. A large niche area involves people's passions or hobbies. This niche includes such topics as fishing, golfing, pets, travel, collecting antiques, and music. Knowing the peoples' motivations and needs help identify the niche topic of your choice.
Another niche topic focuses on problems people are seeking a solution. This category is large and includes such topics as weight loss, acne, back aches, insomnia, and financial debt problems. Many people have urgent need to solve their problems and would have interest in buying information products addressing their problems.
Digital products come in different formats for your consideration. Ebooks are a type ofdownloadable book which can be read on a computer or other electronic equipment. An audio format would be a useful alternative and could include music. You can also hire a professional for the voice over if you have any qualms about recording your own voice. This can be delivered in any language, as well. Video formats are highly popular and most find this method of delivery entertaining.
A final area of consideration in choosing a digital product for your online business is to decide if you will market an affiliate product or promote a product of your own creation. There are numerous advantages to marketing an affiliate product of a vendor. They include not having to take time, money, and research to develop your own. Such companies as ClickBank manage numerous affiliate programs where you can analyze the available statistics, compare the products and sales pages, and assess th support provided by the vendor to assist you when you market their product.
On the other hand you may seek to express your own creativity in developing your own product, which other affiliates could market for you. Your many options include not only promoting your own product and also multiple affiliate products. This will allow you to benefit from multiple streams of income.
