subject: The Top Direct Marketing Lists for Dentists [print this page] The Top Direct Marketing Lists for Dentists
The #1 source for new patients in a dental practice are newcomers to the area. Since 20% of the population moves annually, new movers provide a continuous flow of potential patients to a practice.
Dental practices that reach out to these newcomers with a compelling message win their business and their loyalty. This is a great way to build name recognition and branding. Multiple mailings to New Movers, immediately, at 6 months and at 1 year help reinforce the practice's message..and, in a cost-effective way.
Dataman Group's New Mover Lists allow dentists to contact new movers in their area on a monthly on-going basis with costs as low as $50 per month. It's a great way for a dental practice to build their business.
What to mail. Many dental practices utilize outside companies, such as Smart Practice,to provide them with postcards, magnets and other marketing materials. Many of these companies offer templates that a practice can customize with their address, phone and special offer so they have a professionally designed mailer at an affordable price.
In addition to the New Movers segment, many dentists reach out to other households in their area. There are other lists that are highly responsive for Dental Specialists - Pedodontic Dentists reach out to Parents ofNew Babies and Young Children; Cosmetic Dentists reach out to females in highly affluent households; Restorative Dentists trend towards an older population.
Dental Practices who are looking to increase their business will find a good partner in the folks at Dataman Group, who willhelp them find the best prospects for their practice.
