subject: Direct Mail Tips to Ensure Quality From Your Mailhouse [print this page] Direct Mail Tips to Ensure Quality From Your Mailhouse
Here's a sad but true story: a company sent out bids to mailhouses for a direct mail project. The lowest bidder got the job. This was a very low bid - much lower than the other companies. The mail went out and the response was dismal. Why? The mailhouse didn't mail out all of the pieces as it had claimed.
Most mailhouses are reputable, but it never hurts to take steps to ensure your mailing goes out the way you want. Here are some suggestions:
1. Ask to see a sample of 10 PDFs showing how the pieces will be addressed. Ensure that all of the address components are there and placed correctly. Check to see if any other data you requested is printed where you requested, such as source codes.
2. Insert "seeds" or decoy addresses in your mailing list before sending it to your vendor. Include yourself, colleagues or family members. When the mail goes out, follow up to make sure everyone received their seeds. Is the inkjet/laser address quality what you expected?
3. Inquire with your vendor about using USPS mail tracking services. This isn't just for packages anymore.
4. Request the original, dated postage receipts showing the total quantity mailed.
5. Require that your vendor send you a copy of the final mail file used for the mailing.
Successful mailhouses need loyal customers and referrals to stay in business long term, so when considering a vendor for the first time, a
Now Pay Close Attention --
Using your Facebook Fan Page to increase your business exposure and revenue is simpler than you've been told. Everyone with a facebook fan page faces the same two problems:
[Problem #1] How To Find Interested Facebook Users
[Problem #2] How To Bring Them To Become Your Fans
Facebook Fan Supply has been solving these two problems for hundreds of satisfied customers. The Facebook Fan Supply has been tried and tested and known to produce excellent results.
First: Click Here To Visit Facebook Fan Supply
Facebook Fan Supply always supplies REAL FANS targeted to your specific: Age Group, Keyword and Location.
Second: Order Your Facebook Fan Supply Package of 1,000; 2,000 or 5,000 Guaranteed Facebook Fans
Your new fans will arrive in 3 - 4 weeks and all fans are REAL FANS guaranteed to stick to your fanpage. Buy Facebook Fans today and boost your businesses online presence overnight.
