subject: 4 Video and Web Conferencing Myths Debunked [print this page] 4 Video and Web Conferencing Myths Debunked
Once upon a time, in a land far away, but not so long ago, the business world was introduced to a new cutting edge technology video and web conferencing. Looking to expand their global presence and improve worldwide communication, large corporations adapted video and web conferencing technologies into their daily business practicesoh how the times have changed!
There are many myths revolving around video and web conferencing and it is these myths which keep most organizations from embracing and experiencing the power of this technology. Video conferencing was first introduced to the commercial market in the 1980's, but many things have changed since then and it is time to debunk those myths which are holding organizations back from benefitting from the technology.
Myth #1 Video and web conferencing requires expensive equipment
When video conferencing first entered the scene, companies were required to purchase expensive and bulky hardware, making it extremely difficult for smaller companies to afford and use the technology. This is no longer the issue. Integrating video conferencing into a web-based platform has made this technology available and affordable to businesses of all shapes and sizes. Today you can use standard PCs and inexpensive web cameras to conduct meetings. In fact, most web-based video conference equipment can now be found in office supply stores, such as Office Depot, OfficeMax and Staples.
Myth #2 In order to participate in a video or web conference users must download software, which can be cumbersome and an IT nightmare
When video conference attendees are required to download software in order to attend an online meeting, they are taking the risk of something going wrong. There are ways around this. Many video and web conferencing providers are turning to a 100% browser-based solution. Users access the web conference by directing their browser to a specific meeting URL and are instantly connected. Not only does this provide instant access to meetings, it prevents computer errors and frees up the time of IT teams.
Myth #3 Companies must have a boardroom dedicated specifically for video and web conferencing needs
The beauty of web-based video conferencing is presenters and attendees can conduct and participate in meetings from anywhere in the world and at anytime. Having the ability to connect with others through live video and chat on a desktop computer or laptop removes the need for businesses to have a dedicated meeting room. Employees can log into a meeting from their office desk, the comfort of their home, the neighborhood Starbucks or even an airport lobby. All they need is an active internet connection and a web camera. This gives businesses the opportunity to maintain a global presence without actually setting foot outside their office doors.
Myth #4 Video and web conferencing is impersonal and removes the face-to-face value of doing business
Video and web conferencing actually allows organizations to maintain a face-to-face presence, while eliminating costly travel. Business, educational and social organizations are now working in increasingly wider networks which are spread throughout the world.
If you are selling a product or service that must be supported, then think of the improvement in customer relations and reduction in costs that you could achieve if you can effectively meet online with your client.
With technological advancements made in video and web conferencing, businesses of all shapes and sizes now have the tools needed to stay competitive, without breaking the bank. No longer is video and web conferencing limited to large, well funded companies. Non-profit organizations, educational and religious institutions, small start-ups and government entities all businesses in fact now have the power of conducting instant, face-to-face meetings at their fingertips.
