subject: Go Green with Mobile Coupons [print this page] Go Green with Mobile Coupons Go Green with Mobile Coupons
With the number of cell phone users always on the rise, mobile marketing is the most effective tool for getting your services across to your consumers. And with the advancement in mobile technology, the usefulness of cell phones is not just restricted to communication; they have now become a money saving device, especially through the use of mobile coupons.
Mobile coupons are electronic tickets that can be used to get discounts and rebates when purchasing an item. Mobile coupons are becoming very popular as more and more mobile users are finding them to be an important and valuable tool. A study reveals that by the year 2011, almost 3 billion mobile coupons will be issued by the mobile advertising companies to cell phone users around the world.
Mobile Coupons Consumers' first love
Mobile coupons definitely have an advantage over paper coupons. You search for paper coupons in magazines and newspapers, then cut them out and then finally lose them in so many different places. Mobile coupons, on the other hand, are great for people who always tend to forget their coupons. As mobile coupons are stored in cell phones that you carry with yourself almost 24-hours a day, there is a very little chance that you would lose mobile coupons.
Consumers also have the opportunity to get mobile coupons almost anywhere. For example, when they are waiting in line for public transport, and they spot a billboard across the road offering some discounts, they can text the keyword to the short code mentioned on the billboard and immediately get the mobile coupon delivered to their cell phones.
Mobile coupons are also terrific for those times when you spot an item and buy it on whim because it makes a great present for someone you love. All you have to do is send a text message to the short code for the product and instantly get savings at the sales counter. Mobile advertising is an interactive marketing and mobile coupons can be personalized to suit the consumer's taste.
Mobile Coupons Environments' first love
The most significant thing about mobile coupons is that they do not need any printing. You just need to show the message at the store counter and get your discount. Over 100 plus million trees are cut down every year to make paper coupons. When we cut trees, when add to global warming and increase the risk of natural disasters. Cutting of trees also disturbs the ecological balance on the earth. Imagine how many trees would be saved when businesses send out mobile coupons instead of paper coupons.
Mobile coupons can also help reduce paper wastes, and save the environment. When people don't want to use paper coupons sent to them in the mail, they just throw these coupons in the trash and this trash is dumped in a landfill, thus polluting the environment. On the other hand, when someone wants to disregard a mobile coupon, they just have to delete it.
With global warming threatening to destroy our planet, it is the responsibility of every business to take the initiative to reduce global warming. It is important that every business is more Eco-friendly and has some sort of GREEN incorporated in some areas of their operations, and sending mobile coupons is definitely a significant step towards saving our earth.
