One of the most important steps to creating a successful and profitable blog or web site is getting traffic consisting of targeted potential customers eager to purchase what you have to offer. Obtaining targeted traffic can be a difficult and expensive undertaking, particularly if you plan on using a paid traffic system like PPC.
Pay Per Click is a risky business, if you do not really understand it and you fail to analyze the information you receive from your campaigns you can waste a lot of money getting traffic to your site. This is a problem even if you have money to put on generating traffic. There is a better way, most of us do not have the cash to use any of the PPC or other paid traffic methods, one of the things that make starting a home business on line is it can be achieved with very little or no money spent to start. Bum Marketing, also referred to as article marketing is an excellent method for generating traffic to your site and it will cost nothing but time and effort on your part.
If you have a few hours a week and you will use that time efficiently and put 100% effort, yes effort, it doesn't matter how many ads you read on line leading you to believe all you must do is buy their product and with no work on your part because they have done everything for you, remember there are no free rides if you want to be successful with your on line business you must treat it like a business and be dedicated to what time you have to spend on it.
There is one big advantage to almost every business you build on line that is different than building a business off line. off line you need to be there all the time as long as you have the business or hire someone to do it for you. with an on line business practically everything you create will continue to work for you and it will generate cash for you for years to come.
Article marketing is like that, If you will invest the time to research and create quality content for visitors who are looking for answers to Questions and solutions to problems they are having, your articles will be read and reread over and over by more and more potential customers and each article will continue drawing traffic and sending it to your your, targeted ready to buy potential customers and it did not cost you anything other than time and effort. Article marketing builds your business in several ways, once they are placed in all kinds of directories they form back links to your site.
Back links are important for gaining page rank from the search engines and with a higher page rank you are sent more traffic.
To begin an bum marketing campaign there are only a 5 steps you need to follow:
1. Niche research - choose a targeted niche
2. Potential customer Research - Learn who your potential customers are and what they are looking for
3. Keyword research - Learn what keywords and keyword phrases your potential customers are using to search for what they want.
4. Write articles - Create original quality content using your keywords you found during your research.
5. Submit articles - Place your articles in article directories like EzineArticles and goarticles or free sites like squidoo, repeat daily or until you achieve the income level you desire.
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