subject: Kraft Opened A Dream Veil [print this page] Kraft Opened A Dream Veil Kraft Opened A Dream Veil
Not concerned about the cattle business model combined print, can "Food Cottage" from an open to the dozens, from the nature of his return to the business that is respected the most basic needs. Fresh Cottage
thought based in Shijiazhuang city, did not expect it quietly standing in the Western Hills outside the garden, he said they are "standing in front fashion, living in the urban fringe"; originally thought that food is the headquarters Cottage a beautiful building, did not think it is a three-story white house, he said such a "feel at home"; thought he was a discerning, Suit Gelv businessman, did not think he was a casually dressed, maverick artist, he said he was "the pursuit of slack."
The "he" is the founder of Fresh Cottage Indian cattle together, a nearly middle age, Hebei Province, a general look at your eyes, smiling man, "Every person has his own painting studio in the house, then I surname cattle, friends always joke that the grass a cow, so I named 'Fresh Cottage' was. "
Cattle together can be said that India's educational background and business did not suffer a little edge. He had been a soldier, after graduating from Bethune Military Medical University, made a 7-year peace Hospital doctors, his love of art exhibition on the armed forces with two first entered the Army Arts and Fine Arts college class, thus entered the DPRK thinking twilight thought art. But the pursuit of freedom, he does not like the academic style, "three years in Beijing, the streets everywhere I turn, visiting the exhibition, visiting the store features, visit the Yuanmingyuan artist village", the natural simplicity of his artistic style gradually formation. After graduation, cattle together to Hebei TV India, to start from the photographers, producers have been done.
In the arts always like to design things like hands-on practice of cattle together all the more so, one afternoon in 1995, a chance encounter, to his life and the cow can no longer be separated from the.
That afternoon, the streets of cattle together and India saw an old man in Shijiazhuang is to cut a leather belt. "Goes on leather texture is very good, but his belt is too rough work, and I think that waste, with 30 dollars for a piece of leather." Cow then printed onto the street together to find a shoemaker, he designed, shoemaker production, It took time for a morning interview made a packet. The next day, the cattle excited to work together Beizhao Bao India, Taiwan, where my colleagues have watched the brand and inquire about the package price, "I was feeling remember with pride." Motivated by the recognition of Indian cattle together to find another the old man to buy leather, continue to do all kinds of leather goods, and later transferred Leather Factory to buy leather. At that time, cattle and India combined monthly income of only 800 yuan, but he took out 400 yuan a month to buy leather to hand, he was wrapped up in leather in the world. He began in television in the dormitory to do, often do one or two o'clock at night, disrupted families and neighbors, rest, and he moved to the basement to do, but it makes no peace, it was reported to the Taiwan leader to go there . Finally, the stubbornness of the "cow" to move one person to rent a cottage in rural areas, continued all his feelings into love.
That period of life in rural India now would like to beef up cooperation remembers, "because a lot of money to buy leather, I'm hungry, eat instant noodles, thirsty on the Hekou water, their hands often torn bleeding. but I did not feel more pain, and a bunch of leather every day I live, it seems only to the middle of the pile of leather only practical mind. In addition to work, my life is to design and improve the production of new work methods. To keep Azeri platform that I was doing these things, I did not tell anyone where I, had died, who could not find. "
The saying goes: There is no unventilated wall. Cow leather together to do something printed pass out, and gradually it was looking for home purchase. "I do love leather only, no thought of selling. And my work is the same one, do not duplicate. Repetition is the 'maker', I want to create. But I definitely need money to continue to do, no way I or those who sell leather goods like their children. "
Lack of commercial awareness of the cattle have not seen this time and India combined business opportunities, or would like to continue his creative dreams, so to sell, he can only tell each other when the piece of leather is how much to buy, the buyer Tim in its price point on the line.
Practical Art% 2B = good business
Met that day had it not important, she co-Indian cattle may now still a TV producer, has also continued doing what he called a hobby, there would be no food now thatched cottage. One day in 1997, cattle together by chance, the original Indian television stations in Hebei guy in practice, "he also studied painting, is a very young business sense." When he saw that one a rough, rustic When manual leather, as if to see treasures like cattle immediately asked these things together made India business. Indian cattle together on this idea has never been hesitant, but at a friend's insistence and persuasion, September 1, 1997, cattle and India combined price of 800 yuan a month in rent Shijiazhuang remote Cassia Road a small shop and began his own.