subject: Japanese Electrical Appliances In The Chinese Market Away Defeat By Whom? [print this page] Japanese Electrical Appliances In The Chinese Market Away Defeat By Whom?
Recently, NEC China's total
Proxy Hengchang Electronic Staff confirmed: NEC
Notebook Have to completely withdraw from the Chinese market. This is the NEC last year
Mobile Out of China after the second major retreat. Japanese market sales for 12 consecutive years of the first, seventh in the NEC global share of notebook market in China is by no means the withdrawal of an isolated incident, it is once again unmistakably release, including mobile phones, notebook computers, including Japanese
Electrical Defeat in the Chinese market. Who is the darling of the Japanese market, appliances, today it is a thing of, is because not only worthy of one of the Japanese multinational companies, including trapped deep reflection, but also allow the countries trying to seize the international market, companies are warning.
NEC, Matsushita , Toshiba And so has a brilliant performance at home, had another interpretation of a case of a successful commercial warfare, but in the Chinese market, these Japanese companies are shrinking into the marsh. What led to the Japanese electrical appliances in the Chinese market retreat? Who ruthlessly abandoned Japanese electrical appliances? The answer might be attributed to the core technology in Europe and America, because in the computer,
Home Appliances , Communicate The 3C industry, high-end, in addition to
Digital Cameras Automation equipment and a few other products, Japanese companies rarely have the core technology that will lead the industry; might be attributable to the rise of Chinese manufacturing, made in China today, world-renowned Chinese emission from a large number of local phone, laptop and other global well-known electrical manufacturers, electrical product quality and brand rising; but a detailed analysis can be found to promote Japanese electrical appliances out of the real promoter of the Chinese market, Japanese companies themselves.
Is called "off the six countries were also six non-Qin also." Japanese electrical defeated largely due to China because Japanese companies in the Chinese market, Pride and Prejudice. This is from the Japanese enterprises in China
Management Status and the fact has already occurred can be get a glimpse. As we all know, the Japanese-owned enterprises, the majority of employees had no place in China, they will always be actors, whatever you do in this business long, you never have a decision-making powers, the headquarters will use 10 times the wages do not understand from Japan to China to send a to manage you. NEC China President Louret less than 2 years working on the left, NEC Mali Yang, general manager of Personal Computing Division, after serving only half a year, it quietly leave. This is more or less revealing of Japanese enterprises in China do not trust local managers and prejudices. More importantly, Japanese companies to China
Consumption Those of Pride and Prejudice. To 6 years ago an event occurred, for example, when the Toshiba laptop because of defects in consumer class actions by the United States, the Toshiba (U.S.) made available to U.S. consumers buying Toshiba products coupons as compensation decisions. But the same thing happened in China, then Toshiba (China) declined to provide cash compensation for the Chinese consumers. That since this incident, Toshiba lost the top spot in the Chinese market. Recent events is that
Zhejiang Trade and Industry Bureau on 14 December last year, NEC announced a laptop electrostatic problem, dawdling over two months time, NEC was forced to open the official website acknowledged this problem. It is disappointing, NEC is not in accordance with the requirements of the business sector return?
In fact, this phenomenon is not alone, including Fujitsu, Sony have quality to handle it occurred during the obvious pride and prejudice, Japanese manufacturers such practices, so once users in China believe in good quality Japanese goods naturally deeply disappointed and dissatisfied with the inevitable, and eventually led to the withdrawal of Japanese electrical appliances can imagine in China.
Japanese electrical appliances out of the fact that the Chinese market to international companies who are committed to a vivid lesson to the international business left to be learned the lesson that international tolerate Pride and Prejudice. International markets as local markets, multinational companies succeed in the market place of other countries and sustainable development, has chosen to use the perspective of equality can only carve out an international market, the blue ocean, or only allow themselves to "the Dead Sea."
